Shane Hunt
Chief Revenue Officer · Altus Alliance & Boston Consulting Group
Boise, ID
In My Own Words
Global Chief Revenue Executive & Experienced Management Consultant: Prescribed Revenue Growth Strategies, Sales & Business Development, Marketing, Customer Success, and Digital Transformation across diverse industries. Spanning B2B, B2C, D2C, and Omnichannel: Design & Manufacturing, Consumer Goods, Outdoor, Sports Tech, and Large Retail. Moreover, 8.5-years of management consulting achievements specializing in revenue growth, including experience working alongside Boston Consulting Group Digital-Ventures as a an integrated consultant. Leading Market-driven Strategy and Revenue Growth Initiatives traversing across Fortune1000, Mid-market organizations, and Rapid-Scale ups. Directing the Project/Program as an embedded onsite Management Consultant or Chief Revenue Officer.
Key Areas of Experience and Expertise: Market-driven Research and Revenue Growth Strategy: “Quantitative & Qualitative – Market-driven baseline.”
Sales & Business Development: Strategy, Leadership & Management, Talent Acquisition, Coaching & Training, Process, Rhythm of Business, Events & Conferences, Sales Operations, Technologies, and Data & Reporting.
Marketing: Strategy, Brand Design, SEO, Digital-SEM, Programmatic Media, Automation, and Data & Analytics.
Distribution: Securing National & Global Distributors, Dealers, Rep Groups, and Direct Sales Forces.
Revenue Technologies: CRM’s, Sales Enablement SaaS, MarTech & Platforms, and Sales Platforms & Tools.
Customer Experience, Employee Experience & Engagement, Customer Success, and “Maximizing Culture.”
Strategic Partnerships: Boston Consulting Group-DV, Deloitte, Forrester CXO, Salesforce ISV, and Microsoft.
Digital Transformation: Automation, Cloud, Business Process, Organizational Culture, Conversational a.i. Bots.
“21-Elements of High Performance Revenue” Co-developed with the Stanford Graduate School of Business.
Licenses & Certifications: Aligning Strategy and Sales / Harvard University, Artificial Intelligence / Amadeus.
Work Experience
Sr Management Consultant; Strategy & Revenue Growth
Altus Alliance & Boston Consulting Group2014 – Present
* Altus Alliance & Boston Consulting Group - Revenue Growth Practice: Management Consultant - Commercial Strategy & Revenue Growth
-International Strategy, Sales, Marketing, and Customer Success firm specializing in Revenue Growth Initiatives. Integrated partner with Boston Consulting Group-Joint Ventures and co-author of the “21-Elements of High-Performance Revenue” developed with the Stanford Graduate School of Business. As Sr. Partner, reporting to the client CEO & Board; personally leading companies through Brand and Market-Driven Strategy, followed by driving the execution of the Revenue Growth Initiative as an embedded Management Consultant or interim C-Suite Executive. Client typologies span B2B, B2C, D2C, Omnichannel: Technology, SaaS, A.I., MedTech, Healthcare & Life Sciences, and Design & Manufacturing, to—Consumer Goods, Outdoor, Sports & Entertainment, Large Retail, Hospitality, Energy, and Multiple PE Firm Portfolio’s.
● Select strategy, advisory, and leadership engagements include: REI, Trek, Brooks Brothers, Backcountry, Oakley, Cervélo, OSPREY Packs, O'Brien Ski, Radar & Ronix, Hydro Flask, Puffin Drinkwear, and Vail Resorts.
● Altus Rated “Top 3 Sales and Marketing Consultancy & Execution in U.S.” in 2019—Present, G2 Platform. ● Highest-producing partner in sourcing new clients and in total revenue: 2019, 2020, 2021, 2022, and 2023. ● Personal Client Survey Rating, 2019—2023 (9.7 rating avg, 9 Clients reporting) ● Average Client return on fees of 9.6X from 2015—2023 while serving as an imbedded Management Consultant or interim Chief Revenue Officer, leading the “Prescribed Revenue Growth Initiative."
*dannyshane Cycling LLC. Managing Partner & CRO
Award winning Performance Cycling and Lifestyle Apparel Brand: First to patent and manufacture Eco-Performance Sustainable Road-wear made with Bamboo White ash-infused fabrics. Served as Managing Partner & CRO through October 2014, and as Advisor & Board member prior to company being acquired by Private Equity.
● Developed and directed Global GTM. Oversaw all Sales, Marketing, Operations, and Creative Design. ● B2B2C & D2C global expansion through select Distributors, Ecommerce Licensed Partners, Domestic Dealers, and Select Online Marketplaces. With Strategic Partnerships with Cervélo, Trek, Pinarello, and Bianchi. ● Rapidly grew the company globally, resulting in 30%+ growth YOY—2010 to 2014. International Distributors and ecommerce Licensed Partners included: Japan, Singapore, Australia, UK, Norway, Sweden, The Netherlands, Germany, Italy, and Canada. Domestic: Select Retail Dealers, Backcountry.com, REI, and Amazon (limited line) and Competitive Cyclist. ● Advisor, launched U.S. D2C Strategy-2018, experienced 40%+ growth YOY through Q2 of 2020. Acquired by PE.