Taylor West

Digital Marketing Coordinator · Big Bear Mountain Resort

Costa Mesa, CA

In My Own Words

Empathetic individual who goes above and beyond to achieve business goals through kind, direct & open communication with clients, peers, and leadership. Strengths include a strong work ethic, attention to detail, and the ability to work well under pressure. Intentional focus to serve with responsibility, efficiency, and a positive attitude. Motivated by the work hard, play hard mentality and a firm believer in big journeys begin with small steps.

Work Experience

DIGITAL MARKETING COORDINATOR

Big Bear Mountain Resort

2023 – Present

● Support day-to-day management and maintenance of the Big Bear Mountain Resort website, mobile app, and digital listings to ensure information is accurate and aligned across platforms. ● Collaborate with internal and external stakeholders to spread awareness of products, events, and daily operations. ● Creative copy writing and editing skills when updating content on blogs, alerts, app pushes, and more.

TALENT DISCOVERY COORDINATOR

Media.Monks

2022 – 2022

● Owned the scheduling process by coordinating interviews across varying teams, calendars, and time zones. ● Implemented scheduling tracker and designed communication system for recruiters to ensure full visibility. ● Consciously communicated with candidates and clients to ensure all parties were on the same page.

INSIDE SALES ASSOCIATE

Tempo

2021 – 2021

● Participated in Recruiting rotation and assisted the team with sourcing and qualifying on-brand candidates. ● Earned #1 Customer Experience Member title by identifying customer needs and presenting solutions. ● Led a deep and comprehensive Competitor Analysis in efforts to improve overall Marketing and Sales processes. ● Designed and delivered consultative selling training to the entire Member Experience team. ● Maintained and updated CRM to track and follow the most qualified leads for outbound engagement. ● Planned and managed the execution and delivery of targeted B2C email campaigns to prospective customers.

BUSINESS DEVELOPMENT ASSOCIATE

WunderLand Group

2019 – 2021

● Sourced and grew existing business by partnering with strategic points of contact. ● Created long-term cross-functional business plans for creative & marketing talent acquisition staffing solutions. ● Deep research & persistent outreach (cold calls, emails, LinkedIn) to key decision-makers hiring top talent. ● Led two Culture Club & D&I committees - Internal Training and LGBTQ+ ERG.

RESERVATION MANAGER

Mammoth Resorts

2015 – 2019

• Handled and improved on all communication, input, and management for Group Sales, Free Independent Travelers, and Online Travel Agency reservations. • Analyze contracted pricing against individual, group, and wholesale commitments. • Daily communication with guests, booking, agents, and sales accounts to ensure the best guest experience. • Managed online booking systems in partnership with accounts to ensure reservation accuracy and customer satisfaction.

LEAD VACATION SPECIALIST

Mammoth Resorts

2015 – 2015

VACATION SPECIALIST

Mammoth Resorts

2014 – 2015

Enhanced ability to anticipate customers' needs and offer the appropriate products/services on a case-by-case basis. Handled all calls, emails, chats, guest inquiries, and escalations.