Samantha Mchale

Samantha Mchale

Employer Branding · Monster Energy

San Diego County, CA

In My Own Words

With over a decade of expertise in corporate recruiting, I have a demonstrated track record of strategically attracting top diverse talent. My consultative and candidate centric approach has led to strong relationships with candidates, hiring managers, and key stakeholders. I’ve honed skills in project management, multitasking, creative problem-solving, adaptability and securing leadership support.

While at AppLovin I had the opportunity to take on more than recruiting. In November of 2022, in addition to my recruiting responsibilities, I built out a new function on the team focusing on employer branding and recruiting enablement. In this role, I refined my ability to lead team-building initiatives that enhanced collaboration, morale, and engagement across the organization but also demonstrated a passion for designing training programs and implementing strategies to streamline processes.

My commitment to fostering a positive workplace culture aligns with my broader goal of contributing to the success and growth of a people first organization.

Work Experience

Employer Branding Program Manager

Monster Energy

2024 – Present

Create, plan, and manage Monster Energy's recruitment brand globally.

Global Recruiting Program Manager

AppLovin

2023 – 2024

•Managed the planning and execution of branding efforts to support AppLovin’s global recruiting initiatives. •Ideated branding campaigns resulting in an average “engagement rate” increase of 34% over our product driven social posts on Linkedin. •In partnership with the web and creative teams, I spearheaded the creation of AppLovin’s first talent community. •Championed AppLovin’s talent brand through the creation of our employee advocacy program, increasing employee engagement. •53% of our new hires resulted from my employer branding and recruitment marketing efforts. •Partnered with Marketing including design, social media and the web team to create on-brand assets for social campaigns, recruitment marketing materials and to better understand the analytics behind our careers page and candidate behavior. •Set metrics to articulate the ROI and impact of employer branding and recruitment marketing efforts. •Rebranded candidate communications, improving the candidate experience. •Proactively cultivated relationships with recruiting, employee communications, PR, brand, hiring managers and across HR to ensure alignment with the overall brand strategy. Instrumental in crafting submissions that generated recognition for employer of choice awards. •Championed AppLovin’s talent brand across the organization, creating learning opportunities for employees and recruiters to best promote AppLovin as an employer of choice globally. •Partnered with our Head of L&D to create and lead global trainings for recruiters, hiring managers, and interviewers, including personal branding training, basic interviewer training, values based behavioral interview training, hiring manager training, writing inclusive job description training, Unconscious bias training, and global ATS adoption training. •Allies ERG Lead

Sr. Global Recruiting Enablement Specialist

AppLovin

2022 – 2023

•Improved recruiter efficiency by developing and documenting best practices including the creation of templates, enhancing candidate communications, and building out confluence pages for recruiters and hiring managers. •Increased recruiter efficiency by 32% and cut “average days to offer” by 20 days. •Co-led ATS transition from Lever to Greenhouse. Partnered with the recruiting team to set up the new ATS in a manner that would enable their success. Managed and created rollout of global communications. •Created a recruiting enablement slack channel designed to support ongoing professional development and increase cross-collaboration. Providing weekly updates on market trends, team metrics, and recruiting/employer brand initiatives. •Developed interview question bank with questions related to our company values and other soft skills required to be successful in our organization.

Corporate Recruiter

AppLovin

2021 – 2022

•Managed the full-lifecycle recruitment process for G&A, Marketing, and Creative positions •Cultivated robust partnerships with hiring teams. •Exceeded monthly hiring targets.

Corporate Recruiter

MyCase

2021 – 2021

•Managed the full-lifecycle recruiting process across 4 companies (MyCase and 3 recently acquired subsidiaries). Responsible for recruiting across Finance/Accounting, Marketing, Sales/Sales Operations, Revenue Operations, Customer Success, Creative, and the People Team. •Supported the growth of the organization by hiring rapidly without compromising talent quality. Implemented a candidate centric process through high-touch communication. •Created and implemented best in class people practices by balancing req load and long term projects/goals, including hiring manager training, candidate engagement, employer branding, and onboarding.

Corporate Recruiter

GoPro

2020 – 2021

•Ran full-lifecycle recruiting and focused on all G&A and non-tech corporate roles. Recruited for 38 of the 51 business units including Product, Product Management, Creative, Sales, Marketing, Finance/Accounting, Operations (including Engineering, Supply Chain, and Logistics), DTC, Customer Support, Analytics, Legal, and HR business groups. •Entrusted with recruiting and hiring diverse candidates for high-level and confidential positions including Sr. Director and VP roles.

Corporate Recruiter

Qdoba Restaurant Corporation

2018 – 2020

•As the sole corporate recruiter, I was responsible for full-lifecycle recruiting for all corporate positions including Accounting/Finance, IT, Operations (including Logistics and Supply Chain), Franchise Development, Creative, Sales, Legal, Marketing, Restaurant Development and Construction, Facilities, L&D, HR, and District Managers. •In one year, successfully sourced, interviewed, and hired 100+ people for the build-out of Qdoba HQ in San Diego. •Created and implemented best practices for onboarding and recruiting processes. •Managed first day onboarding of new hires.

Account Manager

Aquent

2018 – 2018

• Oversaw Aquent’s travel division including Expedia, Alaska Airlines, Marriott, Delta Airlines, and BNSF • Managed all active contractors onsite including payroll and benefits information • Managed requisitions through the entire process including taking in the job specs, approving and submitting viable talent, setting up interviews for both talent and client, close the client, and manage the onboarding process • Kept in close contact with the client to drive the interview process, collect feedback, and share feedback with the recruiter • Ran daily reports on open requisitions to make sure all orders are moving from new to interview to close • Trained new and existing employees on the nuances of each account as well as general recruiting skills • Projected weekly numbers for payroll

Creative Recruiter

Aquent

2014 – 2018

• Managed both MSP and direct accounts while recruiting creative, digital, and marketing talent for contract placement • Managed full lifecycle recruiting; sourcing, recruiting, negotiating pay rate, submittal process, interview process, close the candidate, manage the on boarding process • Created and find new opportunities for existing talent, when a talent is looking to convert or find a new job within the organization, I help facilitate this. • Managed fortune 500 accounts including Starbucks, Expedia, Walmart, GAP, Levi’s, Macy’s, Williams-Sonoma, LBrands, and Restoration Hardware • Negotiated new and existing contracts with fortune 500 clients • Created sales opportunities through new and existing relationships • Conducted training with new team members

Recruiter- Sales Division

Premier Staffing Inc.

2014 – 2014

As a leading boutique recruiting firm, Premier works with clients all over the San Francisco Bay Area to assist with their hiring needs. Specifically in the Sales Division, my team & I partnered with industry leaders in the Software, Online Advertising, Security Technology, Cloud Technology, Marketing Analytics, Search Engine Technology, Mobile, and Gaming space. We established and maintained relationships with our clients to ensure best hiring practices, employee development and retention.

• Managed full lifecycle recruiting, conducting 20+ interviews per week • Created and managed relationships with hiring managers and C-level executives • Recruited on entry to senior level sales roles for top technology companies in San Francisco and Silicon Valley • Coached candidates through the interview process including resume editing, interview prep and follow-up

Recruiter - Administrative Division

Premier Staffing Inc.

2013 – 2014

• Expert Administrative, HR, Operations Recruiter | Growth Partner • Strategic Recruitment Professional focused on identifying key candidates from entry level up to Executive Level within the areas of Administration, Human Resources, Operations, Customer Success and more. • Partnered with San Francisco's top organizations, focused on: talent acquisition, employee retention, and strategic hiring processes.

Corporate Recruiter

ADVANTIS Global Services

2012 – 2013

• Earned the President’s club award in September 2013 • Single-handedly developed the internal recruiting platform and collaborated with high level management to understand and shape this program to fit our unique hiring needs • Managed full-lifecycle recruiting for sales, recruiting, and operations positions • Sourced, screened, interviewed, and prepped over 20 candidates per week to present to upper management • Recruited candidates through direct sourcing, on-campus interviews, career fairs, social media and professional networking • Developed relationships with state wide university career services to produce and participate in on-campus interviews, career fairs, and campus networking events • Managed all social media platforms and created a corporate Pinterest and Instagram account • Became the in house SEO and increased social media traffic by over 50% • Created all marketing collateral

IT Recruiter

ADVANTIS Global Services

2011 – 2012

• Recruited technical talent for contract roles including back end and full stack developers, project managers, and engineers • Broke into multiple accounts including Verizon Business and Fortune 100 companies: Apple and Cisco

Education

Las Lomas High School

2002 – 2006

Bachelor's degree

San Francisco State University

2006 – 2011

Skills

Employee Learning & DevelopmentOnboardingNew Hire OrientationsNew Hire ProgramsNew Hire TrainingTalent RecognitionGraphic DesignEmployee AdvocacyCross-team CollaborationSoftware ImplementationTraining and Development (HR)Change ManagementBusiness Process ImprovementStrategic PlanningCommunicationCreative Problem SolvingEasily AdaptableData-driven Decision MakingBrandingProject ManagementProgram ManagementATSConfluenceglassdoorCustomer RetentionCustomer ServiceTime ManagementDirect SalesTeam LeadershipRecruitingTeam BuildingMarketing StrategyMarketingCoachingLeadershipAccount ManagementManagementSocial NetworkingSalesTrainingNew Business DevelopmentRetailCustomer SatisfactionSales ManagementApplicant Tracking SystemsSourcingTechnical RecruitingInterviewsSocial MediaVendor ManagementFacebookTalent AcquisitionBuilding RelationshipsCold CallingTemporary StaffingHuman ResourcesSalesforce.comCRMInternet RecruitingRelationship BuildingGreenhouse

Connections