Miriam Carbó
Content Creator & Photographer · Self-employed
St Helena, CA
In My Own Words
Hello! I’m Miriam Carbó, a Marketing and Communications Specialist with a creative flair, originally from Barcelona, Spain, and now thriving in the picturesque Saint Helena, Napa Valley.
I am on the lookout for the perfect opportunity to elevate my professional journey. My passion for the outdoors, combined with my extensive expertise in digital marketing strategies, allows me to blend creativity with purpose. From a young age, my father instilled in me a deep appreciation for our planet and Mother Nature, which fuels my commitment to sustainability. I dream of merging my love for photography and creative direction with my marketing skills to make a positive impact.
I look forward to connecting with like-minded professionals who share my passion for the environment and innovation!
Work Experience
Content Creator and Photographer - Freelance
Self-employed2023 – Present
Creating new storytelling and visual journeys for various clients across the United States has opened up new creative avenues for me as a content creator and photographer. This work has helped expand my creativity and artistry. I have had the privilege of collaborating with esteemed clients such as Four Seasons Oahu, Four Seasons Napa Valley, Elusa Winery, among others.
Marketing and Communications Manager
Four Seasons Resort and Residences Napa Valley2023 – 2023
• Define and create multi-platform strategies that support business and brand reputation goals. • Social Media, Content & Visual Creativity Management across all newtoworks that ensure a cohesive message and visual bran identity. Goal: Ensure a growth in audience, engagement and community. • Graphic Design to elevate guest experience and sales ventures. • Graphic Design in key assets for digital and social media porpoises . • Plan and implement long-term digital marketing strategies for all our clients, including content, marketing campaigns, and ongoing content development plans. • Paid Media, Paid Search and Display Ad creative assets, strategy and campaigns. • Generate Media Relations with Influencers, Journalist (esquire, Condé Nast, CBS…) and magazines to promote and position the resort in the specific market. • Public Realtions and Brand Reputation Management. • Strategy development with the goal of organic community growth, and paid media in different platoforms like: Linkedin, Facebook, Instagram, Printerest , Google Analytics and Ads. • Design and development of Email marketing campaigns and newsletters. • Creation of Campaign Inspiration and Creative Director for photo shoots, campaigns and Video Assets. • Problem solving, new challenges and positive attitude towards a pressure and demanding environment.
Founder and Relations Manager
The Reserve Agency2021 – 2023
• Founder of a digital marketing agency specializing in creative services, serving clients from Europe and the United States. • Created The Reserve Agency brand, aimed at helping sustainable businesses promote and design their brands. • The Reserve Agency also developed a blog that promotes and shares information about sustainability, environmental conservation projects, interviews with experts, and project diffusion. • Managed and created visual content and photography for various occasions and campaigns. • Oversaw Social Media, Content, and Visual Creativity across all networks to ensure a cohesive message and brand identity. Goal: To drive growth in audience, engagement, and community. • Developed and maintained the website, ensuring that all content was cohesive and coherent across platforms. • Designed key graphic assets for digital and printed products. • Planned and implemented long-term digital marketing strategies for clients, including content creation, marketing campaigns, and ongoing content development plans. • Managed Public Relations & Press, including event creation and curating media visits and experiences. • Executed SEO/SEM strategy tasks and tactics, including keyword management. • Handled Public Relations and Brand Reputation Management. • Developed strategies for organic community growth and paid media across various platforms, such as LinkedIn, Facebook, Instagram, Pinterest, Google Analytics, and Google Ads. • Led social media influencer activations and collaborations, ensuring that creative vision and content were accurate and aligned with client expectations. • Created and developed social media analytics, results, and metrics reports. • Executed Email Marketing & Newsletters, including email campaign creation with accurate databases. • Demonstrated problem-solving skills, embraced new challenges, and maintained a positive attitude.
Senior Marketing and Communications Manager
Rica Design2020 – 2021
• Responsible for the development of the Communications & Marketing department. • Management of all the Marketing & Communication services of all clients. • UX writter for all their technology products and projects. • Creating communications structures building to sales for every project in development. • Writing of analysis and results reports. • Brand identity creation and development. • As the Marketing director, decision making, management, and consutling with the entire team was my day to day responsibility.
PR, Social & Communications Manager
Casa Baldomero2019 – 2021
• Social Media & Community Manager • PR and Events creator • Press Manager and Brand Management • Organization of content, building the digital community, and creating effective digital marketing strategies. • Casa Baldomero became a client of The Reserve Agency once it was created. • You can access the press pieces and work on my portfolio, far left corner of the document.
Founder
TippiHome2017 – 2019
Instagram de diseño de interiores y inspiración fotográfica. Esperamos crecer y hacer de este proyecto una oportunidad para aprender y crecer como personas
Social Media Consultant
DeButis2019 – 2019
Working as a freelance with a Social Media Consultant, in DeButis restaurant in Barcelona City Centre. Let's do this!
Marketing & Communications Intern
Barcelona City Council2018 – 2019
• Intern for the Department of Urbanism, Ecology and Sustainability of Barcelona, Spain. • Support for city wide advertising campagins, marketing, and PR. • Learning and understanding the process of communications in a public institution in reference to an international city. • This gave me the opportunity to learn about the internal functions of one of the most proactive cities in Europe in terms of climate change, sustainability, and new green technologies. • Learn about the necessary practices that adress environmental factors to help urban centers to move towards a more sustainable future. • Support on film sets for various advertising campaigns. • Organization of tasks for the marketing team and supprot on urgent projects. • Management of the product supply chain for any and all marketing campaigns. • Response to citizens as development of PR.
Community Manager
touchland2017 – 2017
- Community Manager for the social media: Twitter and Instagram. This last one manly. - Organize the posts and find influencers to do some colabs with. Make sure Instastories was full of live and leave the essence on the profile. - Responsible of the digital content: Create shooting to take pictures and have them as ours. The content of Touchland is all original and created by us. - Photo-shootings: Lifestyle, product...etc
Hostess
TAIS AZAFATAS2011 – 2014
Trabajar como azafata es toda una experiencia. Diferentes firas durante el año!
practicas
Grey Group2013 – 2013
Prácticas optativas de primer curso de publicidad y relaciones públicas, en Grey Group. Toda una grata experiencia. Aprendí mucho!
Education
Advertising
Blanquerna - Universitat Ramon Llull2015 – 2019
Student with enthusiasm for working in my field. Look at my CV to see if you are interested in my profile. Never stopped doing things. I love traveling and I traveled a lot because I think that its the best way to learn and to open your mind, out of the box and our comfort zone.
Fert batxillerat
2010 – 2012
Sagrado Corazón de Sarria
2006 – 2009
Projects
Collection of Photography Works and Productions
https://www.miriamcarbotravel.comA summary of all my photography, content creation and creative direction projects and works. A wonderful visual portfolio of my creative journey of this 2024
Social Media Creative Portfolio
https://drive.google.com/file/d/1nxJKJgMFy9pJ_nnVtq9A_AvD_dakT4-3/view?usp=share_linkA summary of all my social media creative works and experience.
Resume-CV
https://drive.google.com/file/d/1IBMidoHtDofI2tkV8Sb3QLPBEH1ILGhQ/view?usp=sharingThis is my new and updated resume, don't hesitate to explore my work experience.
Interests
Skills
Industries
Activity
See allMiriam Carbó
I love this site! It’s a wonderful community:) I would improve the app…so it can work better. Said always with love 🫶🏼1 like · 1 comment




