Dave Seligman
Project Consultant (Design & Sales) · Sierra Outdoor Living
Austin, TX
In My Own Words
Cultivating and nurturing relationships for brands & organizations that empower people to stay active and experience the wonder, growth and connection graced through the magical lens of outdoor recreation.
CAREER SNAPSHOT – Crossing the boundaries of retail, wholesale, manufacturing, consulting, healthcare and design-build settings, my professional journey has crafted a holistic perspective and valuable experience in relationship building, sales, marketing, business and process development and team leadership in a variety of complimentary functions.
Work Experience
Project Consultant (Design & Sales)
Sierra Outdoor Living2023 – Present
Recruited to spearhead and launch the addition of custom swimming pools/spas to the company’s product offerings. Designed & implemented infrastructure for the new category, including resource needs, standardized templates and processes to support the sales, planning and construction phases of each project, ensuring consistency, efficiency, profitability and maximum client satisfaction.
Project Consultant (Design & Sales)
California Pools of Texas2018 – 2023
Key contributor to revenue generation through mining and shepherding leads to pool-scape / outdoor living construction contracts. Functional scope included consultative sales, CAD design, budgeting, negotiating, contracts, project planning & management and budget & schedule oversight.
Physical Therapist Assistant
Various2012 – 2018
Implemented and progressed PT interventions with pediatric, adolescent, adult and geriatric patients/clients with a variety of impairments in acute care, rehabilitation, outpatient and home settings to help return them to maximum function for daily activities and/or active lifestyle pursuits. Key Skills: planning, documentation, relationship building, training, scheduling, research.

Brand Manager
LOWA Boots, LLC2007 – 2009
Responsible for sales & marketing strategies and programs focused on expanding distribution at specialty outdoor, winter-sport, cycling, running and online retail partners including Amazon, FootSmart, Backcountry, OnlineShoes and ShoeBuy. In-store merchandising, training, incentive and replenishment programs successfully drove incremental sales & exposure.
Corporate Sales Representative
Patagonia, Inc.2006 – 2007
Recruited to provide East Coast presence to growing Corporate Sales division. Systematically and creatively worked to grow revenue, distribution and brand exposure in the territory. Existing accounts were nurtured via regular communication & support and new accounts were brought on-board with careful consideration given to alignment with Patagonia core values.
Merchandising Account Manager / Sr. Acct. Exec / Acct. Exec.
Octagon Worldwide2002 – 2006
Provided leadership and expertise in creative ideation and sourcing of innovative, customized solutions that successfully supported agency and stand-alone clients in product launch, brand awareness, authenticity and affinity programs, events, promotions, and strategic alliances.
Programs Manager / Asst. Sales Manager / Account Manager
Atlas Snow-Shoe Co.1998 – 2001
Balanced market opportunities and company bandwidth to develop successful marketing and sales programs that minimized time and resources to maximize sales growth. Implemented programs in various channels and closed the loop by evaluating their effectiveness to recommend future action.
Training Coordinator / Customer Experience Guide
Patagonia, Inc.1993 – 1998
Planned, scheduled and implemented new hire training and ongoing product/process education programs for retail staff. Member of store management team responsible for open/close, inventory & exceptional customer experience delivery.