Yuji Kanbayashi

Profile avatar
Orange County | United States

Skills

No information

Interests

Fashion
Fishing
Skateboarding
Surfing
Photography
Marketing
View all

Industries

Lifestyle
Skate
Surf
HomeSummaryActivityProjectsWork experienceEducation historyConnectionsCompanies

Trajectory

Apr 2017 — Mar 2020
athlete network within North America · Hurley International
April 2017 - March 2020 * Strategized and executed 3-5 marketing events per month between retail accounts, community partners, sporting events, brand partners, and influencer/athlete network within North America. Main POC for global brand marketing initiatives across different regions. * Expanded brand visibility and generated sales leads for various distribution channels. Managed sustainable relationships with a network of key influencers and ambassadors to amplify the brand message and new product launches. * Conceptualized and executed original grassroots marketing initiatives such as the Shapers Market and Friday Surf Mornings with Brett Simpson to connect with hyperlocal communities. This concept of creating community programs that serve our consumers to create an authentic emotional connection with the brand has allowed thousands of new consumers to experience the Hurley brand. * Lead influencer marketing events, managed project budgets, and KPI's to align with company goals. * Maintained meaningful relationships with non-profit and community partners such as: Waves 4 Water, Mauli Ola Foundation, Life Rolls On, Surf Bus, Huntington Beach High School. * Budgeted, conceptualized, and executed SMU and promotional products with internal product team and third-party vendors within delivery deadlines.
Jan 2015 — Dec 2015
Gallery Manager · Clark Little Hawaii, LLC
Managed all Clark Little Gallery staff to uphold the level of customer service and professionalism that is expected of them to maximize sales. * Maximized monthly sales by identifying top-selling items through analyzing sales data. * Fostered an organizational culture that empowered all team members to contribute to the growth of the company.
Jun 2011 — May 2014
General Manager · Alternative Retail Inc
Managed a team of 30 employees between the sales floor and back of house to maintain a smooth sales event. * Assisted with developing sales floor plans to maximize efficient consumer journey. * Coordinated the flow of thousands of new units per hour onto the sales floor to maximize sales of inventory. * Executed the setup and breakdown of all warehouse sales. Checking in and out of all inventory.

Activity

Education history

California State University logo

California State University

Bachelor of Arts degree

Connections

Catherine Vasquez profile background
Catherine Vasquez profile photo

Catherine Vasquez


American Airlines

View all