Steven Wilcox

• Manage daily email marketing blast to organic subscriber base of 8,000 subscribers • Create all art, graphics, video, and other content related pieces for the business. • Develop website creative, copywriting, and analysis/management of paid media data to support online advertising efforts. • Work with brand aligned organizations, influencers, and paid media services to generate online revenue and growth for the business.

• Ideated, implemented, and built a program to infuse the company with collegiate talent from top Southern California Universities. • Managed & Coached 23 college students resulting in resulting in more than $800,000 dollars in contracted business for ZEC.D • Creation of all marketing collateral to support sales- Infographics, pamphlets, website development, brand management. • Spearheaded company culture re-platform through implementation of training programs, team building event, & recognition programs.

• Coordinate and execute marketing projects for Quiksilver, DCshoes and Roxy, across North America (CAN, USA, LATAM) in all channels of company's wholesale distribution network. • Projects included Trade-show graphics, In-store brand build-outs, content refreshes across key accounts, video content management, production of POP items to drive product sell-through, sales meeting visuals and executive presentations. • Problem solved during a period of turmoil as Quiksilver Inc. files Chapter 11 bankruptcy through the initiation of new programs and processes to streamline and create a more efficient and effective Go-To-Market (GTM) strategy. • Use and maintain an extensive network of vendors to leverage marketing dollars in the most effective spaces to reassert Quiksilver as the #1 action sports company in North America. • Manage a team of interns to support day to day GTM operations as well as plan and utilize team to execute company/marketing events.

• Coordinate and execute marketing projects for Quiksilver across North America in all channels of company's wholesale distribution network. • Projects included Trade-show graphics, In-store brand build-outs, content refreshes across key accounts, video content management, point of purchase items to drive product sell through, sales meeting visuals and executive presentations. • Problem solved during a period of turmoil as Quiksilver files Chapter 11 bankruptcy by initiation of new processes to streamline and create a more efficient Go-To-Market (GTM) strategy. • Executed multiple projects across multiple channels including: seasonal POP production, national fixture conceptualization and distribution, marketing strategy, in-store branding, event support, ROI tracking. • Use and maintain network of vendors to leverage marketing dollars in most effective spaces to reassert Quiksilver Inc as the #1 action sports company in North America.

• Coordinate and execute marketing projects for Quiksilver across North America in all channels of company's wholesale distribution network. • Projects included Trade-show graphics, In-store brand build-outs, content refreshes across key accounts, video content management, point of purchase items to drive product sell through, sales meeting visuals and executive presentations. • Problem solved during a period of turmoil as Quiksilver files Chapter 11 bankruptcy by initiation of new processes to streamline and create a more efficient Go-To-Market (GTM) strategy. • Executed multiple projects across multiple channels including: seasonal POP production, national fixture conceptualization and distribution, marketing strategy, in-store branding, event support, ROI tracking. • Use and maintain network of vendors to leverage marketing dollars in most effective spaces to reassert Quiksilver Inc as the #1 action sports company in North America.

• Coordinate all aspects of quarterly POP executions for the wholesale action sport division of Oakley’s. wholesale channel. Responsibilities included: creative selection, POP production, POP distribution, in-store merchandising directives, tradeshow. • Launch of Oakley Prizm Snow Goggle media and instore marketing efforts through work with Oakley Partner mountains. • Execute re-brand overhaul from "Disruptive by Design" brand campaign to "One Obsession" marketing campaign and other global brand initiatives across North America. • Assist Regional Channel Sales Managers, their respective reps, as well as field marketing team with tools to activate and share brand/product stories at local, regional, national and international events/trade shows. • National fixture distribution and repair; local brand activations for sales account marketing support.