Shelly Marmolejo
Apparel Designer - Women's, Men's and Girls · Boot Barn
Buena Park, CA
Work Experience
Apparel Designer - Women's, Men's and Girls
Boot Barn2017 – Present
-Lead and designed full seasonal collections from concept to production within key categories including Graphic tees, Knit tops, Woven tops, Sweaters, Outerwear, Leather goods, Skirts, Vests, Shawls and Denim for Idyllwind, Shyanne Girls (Infant/Toddler/Girls), Rank 45 Men's / Women's Rodeo performance. -Experience working with a licensed celebrity brand partner. -Managed over an Assistant Designer. Created and manipulated textile designs, graphics and label packages seasonally. -Created CADs, detailed tech packs, graphic layouts, and BOMs for all seasons and categories. -Consistently met and exceeded brand sales goals and penetration with Top Sellers. -Excellent cross functional partner with Buyers, Technical design and production management to execute business needs with customer and price points in mind.
Associate Designer and Product Developer
Go Ready Go, LLC2016 – 2017
-Designed Men's, Women's, and Infant's apparel/accessories for in-house brands and clients, including Knits, Sweaters, and Woven categories. -Successfully managed domestic production for Atomic Aces fall production. -Communicated with domestic and international vendors to source fabric and trims. -Developed and updated flats, tech packs, pattern cards and sewing instructions for each brand. -Responsible for trend research, style number logic and style names for in-house brands. -Participated in fittings and communicated changes to the factory with detailed fit analysis. -Worked with consulting clients to design, pattern, and sew on-brand prototypes.
Technical Design Intern
Michael Gerald LTD2014 – 2014
-Assisted in fittings, kept detailed notes and translated all changes into technical packs. -Created How-to-Measure guide to ensure consistency of measuring in house as well as at the factory. Developed scaled blocks in illustrator for sweater production.
Product Development Intern
Billabong2013 – 2013
-Updated technical flats and Bill of Materials in Tech Packs using Excel and Illustrator. -Developed style names and numbers for Fall 2014 and Spring15 Collection. -Maintained product development library of strike-offs, lab dips, and print design.