Omar Muhyar

Copywriter

Cottonwood Heights | United States

Skills

No information

Interests

Digital marketing

Writing & content creation

Outdoor products

Gps technology

Industries

Bike

Lifestyle

Outdoor

Skate

Snow

Streetwear

Home Summary Activity Projects Work experience Education history Connections Companies

In my own words

— Omar

Passionate outdoor and action sports enthusiast.

Dedicated writer of digital marketing materials, especially as they pertain to cycling, snow, and outdoor-related gear.

Trajectory

Aug 2013 — Now

Copywriter · Backcountry.com

Currently detailing technical specifications and crafting interesting/fun-reading content for products being sold on Backcountry.com. I specialize in writing descriptions for cycling, snowboarding, and outdoor-related products. I write for a wide range of brands and categories that run the gamut from premium mountain bikes to camping gear, clothing, and lifestyle apparel. Furthermore, I occasionally contribute to Explore, which is Backcountry's outdoor and gear-related blog.

Oct 2012 — Jul 2013

Copywriter · CCS.com

Crafted skate-orientated copy for CCS.com, as well as a variety of digital marketing materials. Collaborated across departments with graphic designers, buyers, and executives to nail down voice and specifically target our core consumer. Rich product descriptions, informative SEO articles, concise and snappy text and email messages, and gear guides were all leveraged to bring CCS customers a more detailed and interactive online shopping experience.