Nick McKeever
Marketing Manager · Strikepoint Media
Cardiff, CA
In My Own Words
I bring a background in agency marketing, a desire to drive consumer acquisition and engagement online, and an entrepreneurial spirit.
Work Experience
Marketing Manager
Strikepoint Media2018 – Present
Starting as a Marketing Coordinator in 2018, I quickly learned the ins and outs of direct response marketing and developed skills in social media advertising, email marketing, copywriting & design, and all facets of direct response campaign development and management. Key accomplishments include developing an online membership platform that helped acquire 10,000+ new users and grossed $100k+ in revenue within 3 months of launch. Promoted at each annual review, I now lead client-facing initiatives for key accounts and manage campaign performance share-outs, optimization recommendations, and strategic planning.
Senior Account Executive
BankDirect Capital Finance2014 – 2018
Specialized in business development and worked closely with BankDirect’s sales team to grow relationships with the top 100 insurance agencies across the West Coast. Managed an agency portfolio of $100M+ in commercial insurance financing.
Social Media Marketing
Surfline Wavetrak, Inc.2017 – 2017
Partnered with the Social Media Marketing Lead to develop growth strategies for Surfline’s YouTube subscriber base. We acquired 8k+ subscribers in 6 months (exceeding our goals with a 40% increase) and quickly moved on to developing retention strategies.
Co-Founder
Nativ Boardriding Company2008 – 2012
Founded with my brother in 2008, Nativ Boardriding Co (aka my brother and I) built custom snowboards by hand for the local community. As demand grew, we sought and acquired outside investment with a 50-page business plan that - paired with trade show appearances and digital marketing - secured sales and distribution across the Northwestern U.S and Japan.
Education
Bachelors in Business Administration
California State University of Fullerton2014 – 2017
Bachelors in Business Administration
