Lochlan Dougherty

Digital Marketing & E-Commerce Manager · Mount Everest Ski & Board

Maywood , NJ

Work Experience

MB

Digital Marketing & E-Commerce Manager

Mount Everest Ski & Board

2017 – Present

• Chart successful course of online sales development achieving 32% online sales growth driven by improving partnership with Amazon, managing social media content, and deploying cost effective SEM campaign. • Organize and facilitate keyword-based content plan utilized for Search Engine Optimization (SEO) opportunities. • Pilot creation of customer engagement efforts including CRM development, communication newsletter, and a bolstered social media presence. • Advance development of ecommerce inventory control, messaging, and online ad campaign innovation driven via Google Adwords.

SC

Pilot in Command/Business Owner

Slipstream Cinematics

2017 – Present

• Founded aerial videography organization leveraging drone technology to offer unique advertising opportunities to clients in real estate, golf courses, and event venues. • Head critical operating activities encompassing business development and operations including obtaining flight clearance in alignment with strict customer deadlines. • Orchestrate development of website and visual branding assets including content development. • Demonstrate expertise with location scouting, filming, and editing activities.

SI

Marketing Coordinator

Solix Inc.

2016 – 2017

• Chaired Social Media presence achieving 20% growth YoY, Adwords advertising campaigns, advertisement auditing, and graphics creation. • Executed SEO & SEM initiatives. • Launched presentation software superseding branding PowerPoint templates and customer facing presentation materials. • Scrutinized contact database to eliminate redundancies and errors to minimize direct and e-mail campaign overhead.

BS