Landon Fletes
Membership Concierge Level II · LIFETIME FITNESS
San Clemente, CAIn My Own Words
Dynamic and personable sales professional with a strong record of exceeding targets in fast-
paced, quota-driven environments. Fluent in Spanish, with experience in cold calling and CRM
pipeline tracking. Proven ability to build trust and close deals through consultative, in-person
sales tactics. Healthcare background includes supporting the sales department and product
managers with the creation of marketing materials and planning for trade shows at QuidelOrtho,
a global leader in diagnostic testing. A strong relationship-builder with expertise in customer
service and healthcare-focused sales strategy.
Work Experience
Membership Concierge II
LIFETIME FITNESS2024 – Present
•Owned the full sales cycle from out waitlist outreach to conversion, placing 40–60 outbound calls weekly and engaging 100+ walk-ins and qualified leads. •Managed and scheduled 100+ tours through Salesforce, maximizing conversion by targeting high-intent prospects. •Ranked in the top 5% regionally, closing an average of 15+ new memberships per month. •Drove 40% of new members to purchase additional services, including personal training and supplement subscriptions. •Supported lead generation and territory growth efforts while mentoring 6+ team members to exceed team sales goals. •Maintained a 95%+ satisfaction rating through consultative selling, rapid conflict resolution, and empathetic service.
Bellman
The Ritz-Carlton Hotel Company, L.L.C.2015 – 2023
•Sold room upgrades by tying features to emotional, experience-based value; contributed to revenue growth. •Scored 100% on AAA audit; trained new team members in alignment with Forbes service standards. •Delivered anticipatory, high-touch service to thousands of VIP guests; embodied luxury brand expectations.
Marketing Project Coordinator
QuidelOrtho2022 – 2023
•Collaborated with product and sales teams on outbound strategies to increase B2B engagement. •Executed marketing campaigns across digital platforms, improving lead acquisition via paid social and CRM alignment. •Managed pipeline of 347+ branded assets as part of a high-stakes rebrand initiative. •Facilitated communication across departments to maintain alignment on campaign timelines and goals.
Marketing And Advertising Intern
MRKT2019 – 2021
•Conducted targeted outreach and A/B testing on Facebook and Instagram; optimized for CTR, CPA, and ROAS. •Built campaigns via Mailchimp and Drip that supported multi-touch outbound funnels. •Developed landing pages, optimized Shopify listings, and integrated third-party tools to drive revenue.
Production Assistant Intern
Nitro Circus2018 – 2019
• Assisted with daily tasks in the office, such as helping with pre and post production • Organized equipment and studio • Arranged content packages, external hard drives • Created and participated on script breakdowns • Researched old Evel Knievel footage for Travis Pastrana's Evel Knievel tribute special on the History Channel • Participated in creative content meetings • Created event calendars for shoot days and live shows • Assisted on set in studio for YouTube content • Delivered Equipment to and from set
Bellman
Laguna Cliffs Marriott Resort & Spa2018 – 2019
• Creating the first impression of the guest by giving them a warm and friendly welcome to the resort • Offering assistance with luggage, doors, special deliveries, and helping guests to their rooms • Providing recommendations to guests of the local area, answering questions, and giving directions • Going above and beyond to ensure guests needs and special requests are met and that they leave with a long lasting experience
Head Lifeguard
City of San Clemente2013 – 2018
Leadership and Team Management: Lead a team of lifeguards and swim instructors, overseeing day-to-day operations and ensuring a safe aquatic environment. Developed and implemented a weekly schedule for lifeguard shifts, swim lessons, and staff meetings, optimizing resource allocation.
Emergency Response and Safety: Respond promptly to emergencies, accidents, and injuries, providing first aid and CPR as necessary. Conducted regular safety drills, ensuring the team's preparedness for emergency situations.
Swim Instruction: Planned and executed swim lessons for diverse age groups and skill levels, following the American Red Cross WSI guidelines. Monitored and evaluated swimmers' progress, adjusting teaching methods to meet individual needs.
Program Coordination: Collaborated with the recreation department to plan and execute aquatic programs and special events. Assisted in the development and implementation of safety policies and procedures.
Production Assistant
Schiefer Chopshop2016 – 2017
• Worked on various shoots and commercials for Blizzard Entertainment including: the Hearthstone video game, Alcatel,T- Mophie, iPhone cases, Boost Mobile, Prestone Motor Oil, Samsung Galaxy and the Virtual Reality Mask. • Assisted and participated on the 2017 Newport Film Festival promo video • Organized external hard drives and invoices, and created call sheets • Helped find music and content for various edits
Education
Saddleback College
2016 – 2019
Bachelor's degree
California State University, Fullerton2019 – 2021
Networking and gaining knowledge with professionals in Advertising industry.
