Josh Thrower
Social Media Coordinator · Ethika, Inc.
Newport Beach, CA
In My Own Words
Motivated and people-focused professional with experience in marketing, content development, and digital engagement. Skilled at building brand communities, supporting business growth, and creating strong connections with customers and partners. Experienced in managing social media platforms, coordinating campaigns, and using data to improve results. Adaptable, team-oriented, and committed to helping businesses succeed through clear communication and strategic thinking.
IG @josh.thrower
Work Experience
Social Media Coordinator
Ethika, Inc.2025 – Present
• Manage Ethika's social media presence on Instagram and TikTok, enhancing brand visibility. • Collaborate with the creative team to develop visual concepts for photoshoots and UGC content. • Coordinate influencer visits for content creation during product drops, driving engagement.
Social Media Manager
Active Ride Shop2022 – 2024
• Managed the social media presence for @activerideshop, ensuring alignment with skate culture. • Collaborated with athletes and brands to coordinate events and product launches. • Created engaging photo and video content to showcase demos, contests, and daily shop activities. • Provided valuable insights to Ecom, CEO, and Marketing teams, enhancing brand strategy.
Retail Manager
Active Ride Shop2017 – 2024
• Managed daily shop operations while leading a passionate, skate-driven team. • Handled hiring, training, and scheduling to foster team development and cohesion. • Oversaw inventory management and product flow to maintain an authentic skate culture. • Planned and hosted local events, demos, and product launches to engage the community.