Jessica DeGard
Assistant Manager Merchandising · Gap Inc.
Anaheim , CA
Work Experience
Assistant Manager Merchandising
Gap Inc.2019 – Present
- Head of store visual merchandising - Merchandised for sell-through, and the merchandise life cycle - Plan product placement for the adult apparel department - Lead a team to meet sales and loyalty goals - Execute monthly window displays
Intern
Purse for the People2021 – Present
- Develop and lead a marketing plan to increase social media engagement across all platforms - Partner with Founder to institute monthly content calendar - Research future brand collaborations while staying within budget - Contribute to weekly marketing meetings
Marketing Intern
Salt and Wind Travel2020 – 2021
- Analyzed and improved company search engine optimization - Lead project in the development of pillar pages to increase website traffic - Researched future brand content - Updated website articles based on quarterly goals
Research Assistant
California State Polytechnic University, Pomona2020 – 2020
- Researched virtual reality technology (VR) for the textile industry - Developed a project proposal for use of VR technology to optimize retail merchandising efficiency - Awarded Third Place in University Research Contest
Marketing Intern
Shawl Dawls2019 – 2019
- Partnered with marketing to create attractive social media content - Produced marketing content for upcoming apparel trade shows - Assisted with the tracking of inventory
Stylist
UBM Fashion2018 – 2018
- Styled models in vendors apparel showcased at MAGIC Market Week - Maintained a clean, organized changing room - Ensured vendors received correct clothing, and supplies in a timely manner
Education
Bachelors of Science Apparel Merchandising and Management Emphasis Retail Merchandising
California State Polytechnic University, Pomona2019 – 2021
Bachelors of Science Apparel Merchandising and Management Emphasis Retail Merchandising
