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Jen Gold

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Freelance Photographer + Designer
San Diego | United States

Skills

No information

Interests

Drawing
Painting
Writing
Yoga
Reading
Hiking
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Industries

Creative Agencies
Fashion
Lifestyle
Outdoor
Skate
Snow
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HomeSummaryActivityProjectsWork experienceEducation historyConnectionsCompanies

In my own words

Jen

Experienced Creative Specialist with a demonstrated history of working in the outdoor industry.

Skilled in Adobe Creative Suite, Instagram, Art Direction, and Brand Development. Content marketing professional with a Bachelor of Arts (BA) focused in Visual Art from University of San Diego.

Trajectory

Jun 2009 — Now
Freelance Photographer + Designer · Jen Gold Photo & Design
jengoldphoto.com • Brand development and management • Social media and content marketing • Field marketing and community engagement • Action sport, event, studio, and portrait photography • Art direction including hiring on-screen talent and photographers, shoot design, copywriting, and shoot direction • Experience in outdoor and wellness Industries • Experience managing multiple projects at once• Graphic Design and Brand Consulting • Work displayed in the Chicago Architrouve Gallery
Mar 2017 — Nov 2017
Creative Arts Specialist · Mesa Rim Climbing Center
• Lead execution of multimedia projects in accordance with the marketing plan, liaising and collaborating with external vendors as needed. • Collaborate with members of the Community Engagement and Leadership Teams in the creation of materials; collect and interpret project lead’s vision, present drafts, collect feedback, and gain full approval. • Complete projects by coordinating as needed with manufacturers, printers, consultants, etc.. • Contribute to the upkeep of Company Style Guide • Research and analyze trends within our member community and the active lifestyle industry, and their role within the visual representation of Company. • Support ideation and development of written content as requested. • Support administration of advertising and marketing projects as requested. • Support event planning and execution as requested. • Contribute to strategic planning as requested.
Dec 2015 — Mar 2017
Design + Social Communications Coordinator · Mesa Rim Climbing Center
• Collaborate with C+P Team, Site Management, and Department Managers to develop and maintain effective web communications schedule. • Manage Social Media accounts, such as Facebook, Instagram, Twitter, and Youtube, in accordance with Mesa Rim's short and long-term strategic goals. • Create and distribute Department and Company promotional material while maintaining brand and culture consistency • Create administrative Company materials in accordance with Company style guide. • Prepare and deliver bimonthly internal and external newsletters. • Support and execute photo/video projects in accordance with multimedia vision • Support in creation of Mesa Rim retail products and department-specific apparel. • Contribute to strategic planning initiatives as requested. • Ensure Mesa Rim's web communications is consistently industry leading, researching current market trends and making suggestions for appropriate actions.
Apr 2015 — Dec 2015
Marketing Assistant · Mesa Rim Climbing Center
• Create and distribute marketing material for department-specific events and programs, quarterly community events, and grand-scale company events. • Support in creation of Mesa Rim retail products and Department-specific apparel. • Provide website maintenance as needed, ensuring content is updated and aligned with Company brand. • Manage Mesa Rim social media accounts, such as Facebook and Twitter. • Document events through photography and videography. • Attend events outside of Mesa Rim (ex: health fairs and networking events) to represent the Company and build professional relationships. • Plan and execute in-house community events such as quarterly BBQs, fundraising events for local philanthropic organizations, and member appreciation gatherings. • Respond to donation requests and attend philanthropic events. • Support Marketing Manager in planning and execution of grand-scale community events • Research current market trends and make suggestions for appropriate actions.
Dec 2013 — Mar 2015
Youth Snowboard Instructor · Big Bear Mountain Resorts
• American Association of Snowboard Instructors Level 1 certified instructor • Rider analysis and leading ability level class assignment • Work with private lessons as well as large group lessons • Conducting lessons in English and Spanish • Follow class progressions to educate guest ages 7-12 in proper snowboarding technique appropriate to their ability.  Occasionally instruct adult lessons and children ages 4-6 • Analyzes problems and resolves them in a positive and safe manner • Promote safety and give students the knowledge to remain safe when they leave lessons to ski/ride on their own

Activity

Education history

University of San Diego logo

University of San Diego

Bachelor of Arts | 2010 - 2013

Connections

Mark Wilkins profile background
Mark Wilkins profile photo

Mark Wilkins

CONTENT DIRECTOR
www.ohhimark.com

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