Jason Burg
Creative Director · Wondros
Del Mar, CA
In My Own Words
I've been in the advertising and communications field for nearly twenty years and have deep experience in integrated ad campaigns, brand strategy, video script writing, web content, and social media. Having worked on both the agency and client side, I can artfully bridge the gap between the two and present concepts to business leaders at the highest level. Let's talk - I'll buy the coffee. www.jasonburgcreative.com
Work Experience
Creative Director
Wondros2020 – Present
WONDROS – Los Angeles, CA Lead ACD and copywriter for National Institutes of Health (NIH) All of Us Research Program Mentored and advised junior and senior copywriters, and provided creative direction on design and photography for agency clients Developed script and managed production of national brand video and integrated campaign concept for major healthcare system Developed all social messaging: FB, Instagram, and NextDoor Copywriter for VaccinateLA public health campaign recognized by American Journal of Public Health
Manager, Content and Creative Creative Director
SleepScore Labs2017 – 2019
Managed company-wide messaging and brand guidelines Managed creative team, copywriters and contractors Created concepts, wrote scripts and managed production of all company videos Managed complete re-design and content update of company website Presented all concepts and new creative to executive suite Managed large scale integrated ad campaigns
Managing Editor (Contract) - Surfing
Patagonia, Inc.2017 – 2017
Helped write all product copy, ads and catalog editorial for Patagonia surf apparel and wetsuits.
Creative Director
Viewpoint2010 – 2016
Managed creative process from initial concept to final roll-out Managed team of designers, copywriters and video editors Wrote scripts and managed production of all company videos Lead re-branding initiative for entire global organization Presented concepts to executive suite Conducted focus groups for national campaign concepts Developed communications for four company acquisitions
Senior Copywriter
Davis Branding and Design2007 – 2010
Developed content for all Centura Health campaigns Implemented social media strategy for agency and client offerings Created all copy for print, advertising, interactive and radio Named and branded local yoga spa
Copywriter
McClain Finlon Advertising2004 – 2007
Helped create brand standards for Western Union Wrote all advertising copy for Western Union Completed three CUNA Mutual wraps for Forbes Magazine Developed concepts for Qwest direct mail campaigns Wrote and created concepts for Breckenridge Ski Resort brochures Created product positioning brochures for Dell Computers Developed radio scripts and billboard copy for major clients
