james gorecki
Contest Judge · Street League Skateboarding
los angeles, CA
In My Own Words
Well connected, influential, industry mainstay who is seasoned and experienced in the artistry of creating masterful branding and marketing to drive attention to brands and products. Formal education at Temple University in marketing and advertising, and years of endeavors in multiple fields have loaned me expertise in challenging, high responsibility positions far beyond my years of experience might traditionally require.
Work Experience
Contest Judge
Street League Skateboarding2010 – Present
Analytical on site judge for the Street League circuit which features arguably the highest pool of skateboarding talent in the world. ISX hi speed scoring system requiring blink of an eye decision making for each trick.
Director of Marketing
Pink Dolphin Clothing2015 – Present
- Plan, and direct marketing of products alongside brand's creative director - Develop and manage marketing budgets - Plan and manage ad, promotional, and social calendars alongside visual communications team - Manage marketing partnerships with key wholesale accounts - Developed and manage launch activations
Director of Marketing
Gourmet Footwear2013 – 2015
Worked directly with design team and footwear developers on seasonal line plans. Develop brand relations for cobrand product partners. Creation of sales tools for domestic and international reps. Coordinate and oversee annual web sales, promotions, product features, and blog content. Run all social media outlets top to bottom. Coordinate all in store activations. Assist in creation of POP for retail accounts. Distributed all seasonal marketing assets to various print and web press outlets.
Founder
jimmyxsweats2014 – 2015
-Launched first collection in 2014 -Carried at renowned boutiques; Ubiq in Philadelphia, Primitive in Los Angeles, Sneaker Politics in Baton Rogue, and Commonwealth, VA and DC -Press coverage from various media outlets such as Complex, High Snobiety, Slamxhype, and Nylon.
Technical Consultant
Disney ABC Television Group2008 – 2011
Developed 90 episodes of skateboarding content for 9-14 year old demographic Disney XD television program, “Zeke and Luther.” Worked side by side with producers and writers from Pilot to final episode creating an authentic skateboarding comedy. Through all 90 episodes, developed with each department of the production creating real content: dialogue, dress, equipment, locations, action shots (tricks), cinematography, editing. Hiring appropriate doubles for each actor. Hiring appropriate skateboard camera operators to convey accurate film depictions.
Skateboard Team rider
Billionaire Boys Club & Ice Cream LLC2004 – 2008
Member of the original Ice Cream/BBC skateboarding program curated by artist Pharrel Williams. Full media roll out of footwear and apparel line as well as video part in feature film, "Team Ice Cream Vol. 1" filmed and edited by Decon Media.
