Evan Campbell
Sports Marketing Project Contractor · Red Bull North America
San Diego, CA
Work Experience
Sports Marketing Project Contractor
Red Bull North America2019 – Present
- Collaborate with the sports marketing team to bring new ideas to existing and new Red Bull events - Facilitate the 360 degree on-site operation of events including the US Open of Surfing, Moto Can activations, and additional summer campaigns - Engages in weekly meetings/dial-ins prior to events in order to keep updated on channel activity and contribute additional sports marketing progress
Field Marketing Ambassador
RX Bar2019 – 2019
- Promote and maintain a brand presence within the stay fit and action sports communities - Manage account information to ensure external accounts are up to date on product inventory and brand knowledge - Actively engaged with potential B2B and B2C accounts to increase product sales and interactions
Student Brand Manager
Red Bull North America2017 – 2019
- Incorporate a variety of marketing strategy and outreach to establish and uphold a brand presence in the community - Head of all on campus company operations including: event coordination, brand representation, social media advertising/publicizing, and product distribution - Leads team executions of business planning strategies that result in optimum brand awareness and increase account product sales
Campus Outreach Representative
Zipcar2019 – 2019
- 3 month program where I lead the engagement between students and our vehicle sharing services throughout the campus and community - Hosted information sessions to convey brand priorities and encourage trial opportunities for prospective members - Marketed products and services through various social media platforms, outreach strategies, and content creation methods to reach target consumer groups
Digital Marketing Specialist
Badger Maps Inc2018 – 2018
- Managed and facilitated the company's multiple social media platforms - Prioritized inbound and outbound marketing strategies through customer outreach, content publications, and SEO - Former head of social media awareness project that has increased customer exposure by 5%
Sales and Marketing Intern
Badger Maps Inc2018 – 2018
- Created inbound marketing material to educate prospective customers on products leading to increases in trial sign ups - Engaged in customer relations to enhance a premium experience with products and services - Actively worked individually and with teams on sales/marketing initiatives to improve competitor to company product benefit analysis
Education
Media and Cultural Studies, Business Administration
University of California, Riverside2015 – 2019
Media and Cultural Studies, Business Administration
