David Vega
Licensing Manager · Primitive Skateboarding
Los Angeles, CAIn My Own Words
Accomplished and passionate Licensing Manager with over 9 years of professional experience in licensing, consumer products, brand management, product development, deal negotiations, contract administration, forecasting, royalties, strategic planning, and metrics/analytics. Experienced in multiple product categories including apparel, fashion accessories, skateboards, calendars, puzzles, board games, gaming accessories, collectible figurines and statues (resin and vinyl), home décor, and seasonal décor.
Work Experience
Manager, Licensing & Brand Management
Enesco, LLC2019 – 2020
- Managed licensed brands including product development, forecasting, launch to retail, and margin and sales analysis. - Reviewed, negotiated, and tracked Enesco’s licensing deals. - Identified and researched new potential licensing, marketing, and retail business development opportunities. - Created pitch decks that showcased company’s product, pricing, and details for potential partners. - Communicated new/expiring licenses, licensing updates, and licensed inventory to key internal stakeholders.
Project Manager
The Walt Disney Company (Contract)2018 – 2019
- Compiled and managed large volumes of licensing agreements; mapping, migrating, and validating data sets in Disney's rights management system. - Provided Sales team with comprehensive lists of licensed content to maximize sales avails, and future opportunities.
Licensing Manager
Marketing Instincts, Inc.2018 – 2018
- Worked with Vice President to oversee key licensing accounts including attending partner meetings, reviewing designs, sample submissions, and product launches. - Managed the review and execution of all contract documents: NDAs, deal memos, agreements, amendments, certificates of insurance, etc. - Created branded and financial marketing materials and line sheets to present to existing, and potential partners.
Licensing Manager
Go Retail Group2017 – 2018
- Managed all licensed product for retail and e-commerce inclusive of contract management, product development, quality control, and approval process. - Worked with the Vice President, Merchandising to uncover new strategic growth opportunities. - Helped identify and provide research and analysis: licensor specific, sales, performance, market, trends etc. - Reviewed and approved all quarterly sales forecasts, royalties, and payments for licensors.
Brand Manager & Contracts Analyst
Bioworld Merchandising, Inc.2015 – 2017
- Maintained and managed top licensing accounts including licensed approvals, forecasting, and business analysis. - Reviewed licensing agreements, negotiated key business terms with licensors and worked closely with upper management to finalize, and execute new deals. - Coordinated with licensors and direct reports to route franchise updates with internal team leads including design, production, finance, and marketing. - Created and managed Bioworld’s master licensing database, continually updating ongoing, and expiring rights.
Contracts Analyst
Warner Music Group2013 – 2015
- Reviewed licensing agreements and to identify rights including terms, territories, product categories, royalties, etc. - Oversaw vendor accounts and administered royalty statements, and payments to partners.
Executive Assistant
DashGo2011 – 2013
- Handled administrative duties for the President including receiving calls, taking messages, booking travel, overseeing the office and providing customer service, and support to clients. - Analyzed and managed client contracts, reconciled monthly revenue and distributed royalty payments, and statements. - Published music and merchandise for digital distribution company to Amazon, iTunes, DashGo, and other online retailers.