Carmela Prudencio

• Manage production on all print, online, digital, and out-of-home collateral materials including exhibition announcements, brochures, print ads, eblasts, signage and promotional postcards. •Act as primary brand steward to maintain integrity and strength of museum's brand. Maintain updated style guide for the organization. •Manage and develop content for museum’s social media sites: Facebook, Twitter and Flickr. •Draft and edit all press releases, pitch letters and fact sheets. Liaise with various media outlets to pitch and develop stories to successfully garner local, national and international media endorsements for exhibitions and programs in multiple media platforms including newspaper, magazine, TV, radio and online coverage. •Plan and administer all public relations and marketing/advertising campaigns for the museum and its programming.