Alison Winters

VF Licensed Sports Group

Austin, TX

Work Experience

Apparel Designer (NFL, MLB, NBA, NHL & Soccer Fanwear)

2015 – 2017

• Lead Designer and Key contributor to the $500 million Fanwear division of VF Corporation • Design Men’s synthetic apparel for Mid, Mass and Wholesale product channels, leveraging my trend and target audience knowledge, from initial Concept through Samples/Fittings and Production • Improve department savings by $50,000 annually with implementation of new CAD’s and reduced each design season’s process time by 10% with streamlined workflow into ENOVIA (PLM system) • Communicate and Collaborate daily with oversea vendors for fabric, trim, color and print developments; also internally with Tech Designers and Graphic Artists to evaluate samples and improve designs

Customer Experience Lead

Athleta

2013 – 2015

• Created interactive Product Training tools; enhancing Associate and Leader’s technical apparel knowledge, outfitting abilities and collection driven mindset, thus improving monthly Metrics • Organized In-store and Out of Store ROI Events to aid in exceeding monthly sales goals

Senior Apparel Designer, MFO (Made for Outlet) 2012 - 2013, Apparel Designer, MFO (Made for Outlet) 2010 - 2012, Associate Apparel Designer (Baselayer, Team Sports, Training) 2008 - 2010

Under Armour

2008 – 2013

• Joined team during explosive growth period from a $600 Million company in 2008 to a $2.3 Billion company by 2013 • Key contributor to rapid Outlet store growth; 50+ stores in 2010, advanced to over 100 stores by 2013 • Designed Apparel for the Outlet to meet specific customer and budgetary needs utilizing my keen eye for details and problem solving skills, from initial Concept through Samples/Fittings and Production • Managed an Assistant Apparel Designer, Assistant Graphic Designer and Seasonal Intern’s daily workflow, contributing to advancement of Outlet business • Expanded the Outlet business from an Excess and Carryover style distribution channel to a pillar business unit of new Outlet Specific (DFO) and altered existing Best Seller (MFO) styles¬ • Diverse range of experience with high-volume, key item programs to smaller volume sport-specific apparel, all built to enhance Athletes skills and conditioning

Accessories Design Assistant

Kenneth Cole Productions

2007 – 2008

• Created technical product CAD’s and Designed seasonal inspiration boards utilizing my Software Experience • Researched physical and web-based markets for Innovative materials, shapes and concepts for new products • Organized and Coordinated accessories for Look Book, National Ad and Editor’s Day