Zach Dauth
Founder · Miles Partnership
Sarasota, FL
In My Own Words
Creative and strategic leader with a strong track record of creating dynamic omni- channel marketing campaigns and building client relationships.
Consistently applies a deep understanding of customer insights and needs with current market trends to drive measurable business results. Drives new customer growth and existing customer retention by deploying a broad array of
targeted marketing tactics,
from the inception of
strategic planning through to
the execution and
implementation of the
creative process.
Work Experience
Project Manager
Miles Partnership2022 – Present
Determine and define project scope and objectives Predict resources needed to reach objectives and manage resources in an effective and efficient manner Prepare budget based on scope of work and resource requirements Track project costs in order to meet budget Develop and manage a detailed project schedule and work plan Provide project updates on a consistent basis to various stakeholders about strategy, adjustments, and progress Manage contracts with vendors and suppliers by assigning tasks and communicating expected deliverables Measure project performance to identify areas for improvement
Founder
Dauth&Co.2019 – Present
Build, lead, and review work of the creative team in the production of all digital content marketing collateral Spearhead and manage content strategy for both small-scale and large-scale projects, harnessing strategy, digital and brand design, compelling content, and technology Develop marketing plans, analyzing results, and identifying opportunities Analyze brand tracking, market trends, consumer need, and the competitive landscape Meet budget standards by forecasting and managing expenses Lead videography direction and creative production of on and off site shoots
Marketing Manager & Event Director
Sage SRQ2018 – 2021
Lead company's end-to-end marketing strategy, including multi-channel communication plans, ideation and creation of engaging content, and oversight of event operations. Proposed and led the creation of the first-ever annual marketing strategy for the company, leveraging data-driven insights from the previous year’s performance to propose marketing campaigns over the course of the year Restructured back-end management of private events resulting in an increase of bottom-line profit from 48% to 69%. Responsible for the production of all off and online branded collateral production inclusive of hard copy sales collateral and branded promotional items. Designed the format of content and brand material including newsletters, event graphics, landing pages, marketing brochures, digital media, print ads, infographics, website content, etc.
General Manager
Bar Under The Sun2017 – 2018
Oversaw daily operations, while leading planning and execution for marketing, media, and public relations activities in support of restaurant sales and brand growth. Built a comprehensive marketing plan focused on product pricing, placement, and brand management resulting in $1.4M in sales, 128% higher than target Analyzed existing Point of Sale system by assessing needs of service personnel, sales tracking and inventory management and recommended ways to optimize to maximize profits and minimize loss, resulting in an average of 23% increase in weekly sales. Achieved revenue and profit targets through solid promotional plans and budget control strategies by identifying B2B marketing and partnership opportunities and budget control strategies.
