Vernon Laird

Brand/Marketing Manager for Bones Swiss Bearings

Los Angeles | United States

Skills

No information

Interests

No information

Industries

Skate

Snow

Surf

Home Summary Activity Projects Work experience Education history Connections Companies

Trajectory

Jun 2017 — Now

Live Event Announcer · Transition Productions

Live event announcer for Dew Tour, Air + Style and Nitro Circus.

Jan 2014 — Now

MC/Judge/DJ · The Boardr

Work skateboard contest and events globally either as a MC, Judge or DJ. Vans Park Series, The Boardr Am, CPH Pro, Adidas Skate Copa, Grind For Life, Hot Wheels Junior Series.

Apr 2010 — Now

Brand/Marketing Manager for Bones Swiss Bearings · Skate One Corporation

Drive sales, marketing, and customer relationships and promotions strategies to secure business opportunities for potential sales globally. Develop network contacts and utilize online and traditional marketing tools to expand reach, market penetration, brand image and reputation in a highly competitive environment. Lead all facets of day-to-day operations, budget development, planning, market analysis and inventory management. Shoot, produce and edit short videos to help generate website content to keep current with an ever changing market.

Nov 2014 — Nov 2016

Content Manager · 900 Films, Inc.

Help gather content for website and YouTube channel. Assist in setting up interviews for weekly program.

Jan 2007 — Dec 2013

MC/Host · S.P.O.T. Light Productions

Co-host of skateboard events and contests. Tampa Pro, Tampa Am, Damn Am and Maloof Money Cup.

Oct 2009 — Apr 2010

Brand/Marketing Manager · High Grade Distribution

$ Promoted skateboards, clothing and accessories to retailers throughout the world. $ Met with key decision makers and influenced buying decisions to generate new revenue. $ Presented key branding strategies to sales team and instrumental in driving new levels of product awareness.

Nov 2008 — Nov 2008

Camera Operator · Comedy Central

Worked as one of the cameramen to shot the pilot episode for television show Tosh.0 for Comedy Central.

Jan 2005 — Dec 2007

Cameraman man for live webcast of skateboard contests and events · Fuel TV

- Producer $ Shot, edited and produced segments for the weekly update television show. $ Cameraman man for live webcast of skateboard contests and events.

Dec 1998 — Dec 2007

Videographer/Assistant Editor · 411 Video Magazine

Shot, edited and produced segments for a bi-monthly video magazine. Cameraman for live webcast of skateboard contests and events.

Feb 2005 — Feb 2005

Production Assistant · ABC

Worked as a production assistant for television show The Night Stalker for ABC.

Oct 2004 — Oct 2004

Cinematographer · Virgin Records

Shot B Roll skateboard and concert footage for a music video for punk rock band The Explosion for Virgin Records.

Oct 2003 — Dec 2004

Brand/Marketing Manager · Elwood Clothing Company

Worked with art department and design team to set up catalog photo shoots as well as magazines for proper advertisement placement. $ Helped with the ideas to create new soft goods to fit in our marketplace.

Jan 1994 — Dec 1998

Manager · Subzero Skate Shop

Worked my way from sales associate to store manager. Buyer for the store.