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Troy Smits

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San Juan Capistrano | United States

Skills

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Interests

Music
Art
Street culture
Pop culture
Movies
Tiki's
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Industries

Bike
Creative Agencies
Lifestyle
Moto & Powersports
Music
Outdoor
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HomeSummaryActivityProjectsWork experienceEducation historyConnectionsCompanies

In my own words

Troy

Design runs deep in my veins.

It all started at an early age when I began coloring on walls and creating cardboard fortresses in our family’s living room. Over the years I evolved into other forms of media, but always making sure my artwork made it to the refrigerator door.

Later on in life, I decided to focus my creativity in the area of graphic design. Switching from pen and paper to the digital canvas.

I started working at advertising agencies and action sports brands, all while fine-tuning my creative skills, and pursuing my passion for art and action sports.

Trajectory

Aug 2021 — Now
Lead Packaging Designer · Incase
I take pride in making eco friendly packaging for all things produced by incase. From backpacks to phone cases. If it needs a package I will find a way to keep it simple, eye catching and most importantly eco friendly.
Aug 2017 — Feb 2020
SENIOR GRAPHIC DESIGNER · Urban Armor Gear
Responsible for global design of all product packaging, OOH advertising, digital assets, sales collateral, and PR media kits and special projects.
Apr 2016 — Aug 2017
SENIOR GRAPHIC DESIGNER · Fox Head, Inc.
Work with Marketing Design team on all projects for MX and MTB. Ranging from POP, Catalogs, Packaging and In Store Displays.
Mar 2006 — Feb 2016
Senior Designer · Billabong USA
Worked with design team on advertisement, event signage. Designed all window advertisement for United States and in-store signage for key stores and accounts.
Jan 2005 — Jan 2006
Digital Imaging Designer · Quiksilver
Worked in the creative department on seasonal catalogs for both the Roxy & Quiksilver brands.
Aug 2004 — Jan 2005
Production Artist · Kovach Marketing
Worked with the design team on all accounts. Built and re-sized print advertisements, email blasts, floor plan designs for new homes and catalogs. Designed, letterhead and locator maps.
Jan 2002 — Jul 2004
Production Artist · ARSNL Creative
Worked with the creative team on all production aspects for their clients Rusty Surfboards & Apparel, Flow Snowboarding and Arnette Sunglasses. Built and re-sized, print and web advertisements. Executed layouts for p.o.p. and trade show imagery.
Jan 2000 — Jan 2002
Creative Assistant · McElroy: FCB
Assisted the creative department in building print ad comps, scanning images and photo retouching. Prepared presentation materials and managed all creative assets.

Activity

Education history

Golden West College logo

Golden West College

NA | 1997 - 1999

Western High School logo

Western High School

Diploma | 1994 - 1997

Connections

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Kent Vogel

Product Management | Product Development | Sourcing Professional
URBAN ARMOR GEAR, LLC

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