Tracy Terch

• Complete all graphic projects belonging to the Cruel (Women’s) or Kids brands • Design Cruel catalog (11 to date) and Kids catalog (20 to date) • Design all advertisements for publications • Create graphics for any packaging or promos • Manage any new creative projects for both brands • Design in-store brand signage and event signage including banners/billboards • Run and manage all aspects of photo shoots for both brand catalogs including model bookings, out of town travel, working closely along side photographer, fashion elements and styling, etc. • Design digital work and interactive aspects of web including banners and Facebook promos • Work closely with printers for file preparation

Brand vision and Development Merchandising Tech Design and Product Development Marketing Budget and Marketing Plan Head Graphic Design - catalogs, ads, apparel, all print etc. Sales Rep Assistant Events and Tradeshows - design, pop, work, booth build, vision International travel for factory production Close work with Credit, Customer Service and IT department for sales and web See or request resume for detailed items in each category (too long to list)

• Create content for and manage eight brands in every spectrum of media including web and publications • Work closely Director of marketing technologies and marketing team • Write copy for all quarterly apparel catalogs and websites for six brands • Manage all social media content for six brands utilizing Facebook, Twitter, and YouTube • Write press releases and help in general public relation efforts for and during events • Write radio copy for commercials • Create E-Commerce product descriptions for apparel

• Worked closely with creative director and as a part of a strong graphic design team • Developed and honed skills in Illustrator, InDesign, Photoshop • Learned and improved overall design expertise and artistic direction • Helped to create multiple design projects including signage, ad campaigns and new brand conception and establishment

• Honed customer service skills and promoted a positive, sophisticated environment • Worked as a part of a strong sales team while helping to create effective merchandising ideas

• Learned website promotion skills and perfected website editing capabilities • Edited and wrote blogs pertaining to celebrity news and stories

• Used creative ability to construct colorful ads for magazines using Indesign and Illustrator • Took direction and worked directly with the owner of the company