Tiffany Scott

Austin | United States

Skills

No information

Interests

Being in nature.

Running on crisp winter mornings.

Fresh powder days.

Riding glassy 3 foot waves with friends.

Everything creative - especially people!

A good belly laugh

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Industries

Bike

Fashion

Lifestyle

Outdoor

Skate

Snow

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Home Summary Activity Projects Work experience Education history Connections Companies

In my own words

— Tiffany

A well-rounded Creative Director with expertise in brand building.

With a distinct eye for creativity, innovation and commerciality and the ability to deliver new and exciting ideas that ensures business growth.

Goal orientated and a consumer focused and with a proven track record for leveraging businesses.

Whether it’s digital design, marketing promotions, store and window design, visual merchandising or creating campaign initiatives, every business strategy, no matter what it is, is implemented on time and on brand.

As a specialist in the creative arena my dedication to my craft allows me to pursue new challenges with brands that need revitalisation and consumer recognition in a competitive landscape.

www.tiffanyjanescott.com

Trajectory

Mar 2015 — Aug 2020

Former Founder · You Me She Collective

A branding consultancy supporting women’s businesses. www.youmeshecollective.com + Successfully built a profitable small business consultancy and sold it. + Helped over 100 clients build their brand identity and double or quadruple their ROI. + Developed proven marketing strategies for service based businesses. + Keynote speaker at 57 events on branding.

Oct 2013 — Mar 2015

Art Director · Alternative Apparel

+ Lead brand creative strategy and execution across all marketing omni-channels. + Developed uniquely suited creative campaigns for seasonal product lines. + Lead and executed new website ecommerce platform. + Art Director for new store openings across San Francisco, LA and New York. + Managed a team of 8 internal and external creatives.

Mar 2012 — May 2013

Brand Creative Director · Specialty Fashion Group - Millers

+ Spearheaded and developed the new Brand Direction. + Directed customer experience across millers.com.au, increasing sales by 239%. + Creative Director of all marketing campaigns for 400+ stores across 7 consumer markets. + Lead a team of 6.

Nov 2006 — Mar 2012

Marketing and Brand Creative Director · Speedo

+ Implemented new digital creative strategies that increased customer repeat purchasing to 3.2 times a year. + Instrumental in growing the Speedo online business in 1 year from 50k to 3.5M in the Australian market. + Creative Marketing Director for all seasonal line releases across 5 categories. + Lead of team of 12.

Jan 2002 — Sep 2006

Brand Communications Director · Canterbury, Australasia

+ Creative Director for Canterbury Asia Pacific across 60 stores and 525 wholesale businesses. + Design and executed store windows and internal visuals across retail and wholesale. + Created all brand material for the 2007 RUGBY WORLD CUP. + Designed all brand ambassadors print and digital collateral for athletes. + Package and t-shirt designer. + Implemented the first local based website generating uplift in sales of 1.2million in the first 12 months launch.