Terrell Willis
Fashion Designer · Shein
Long Beach, CA
In My Own Words
Innovative and forward-thinking apparel designer with Five years of experience & passion for translating concepts into visually stunning garments. Accomplished in working with high-profile clients to create bespoke garments for capturing unique style and personality. Expert in trend analysis and forecasting, ensuring trending designs. Highly skilled in designing for wide range of demographics, including menswear, womenswear, and children's clothing. Proficient in using advanced software to create detailed technical packs for streamlining manufacturing processes and ensuring high-quality finished products. Entrepreneurial and driven individual, with proven ability to launch and grow successful brands that resonate with consumers and drive sales.
Work Experience
Fashion Designer
Shein2021 – Present
Headed end-to-end design process, from initial sketch to production, ensuring quality and timely delivery of all projects. Revamped the brand's design approach through continuous market research and innovation, resulting in increased customer engagement and retention. Created tech packs, ensuring all details were captured accurately for seamless development. Communicated product ideas and features with exceptional clarity and partnered with pre-production team to meet all development goals on time.
Associate Designer (Temp)
Sweet Rain2022 – 2022
Generate innovative concepts by conducting thorough market research, analyzing sales, and considering recommendations from sales team. Administer entire design and development process, from ideation to final product, and create diverse product categories following seasonal themes. Coordinate with merchandising, sourcing, and Asia-based suppliers to effectively execute design plans. Develop accurate design specifications and tech pack materials, ensuring smooth updates to BOM and tech packs.
Production Manager
Articles of Society2020 – 2022
Facilitated timely delivery of merchandise by collaborating with cross-functional teams, including buying, operations, photo studio/styling, planning, and merchandising. Monitored pre-production and production stages by maintaining regular communication with vendors. Spearheaded research on supplier innovations and provided crucial support to design team in developing new product categories.
Graphic Designer
Roxy + Harper2020 – 2021
Designed and developed collections for notable brands, such as Alpha Kappa Alpha and Outpatients crew, from concept to delivery, resulting in highly successful merchandise sold at various events and online. Fronted branding and marketing process, including all aspects of photoshoots, editing, and creation of e-commerce sites, flyers, line sheets, lookbooks, calendars, and social media/print ads, resulting in significant growth in brand recognition and sales.