Tera Hurff
Digital Campaign Specialist · Malakye.com
Huntington Beach , CA
In My Own Words
Ocean, nature, and active lifestyle enthusiast with a passion for the industries we work with here at Malakye.
Drop me a line at tera@malakye.com
Work Experience
Marketing Coordinator
Malakye.com2016 – Present
• Digital and Social Media Marketing • Branding and Visuals • Email Marketing • Event Marketing and Promotion • Content Curation and Creation • Collect and Analyze Data • Public Relations
Digital Campaign Specialist
Surfline2017 – Present
Surfline/Wavetrak, Inc.specializes in providing live and predicted ocean weather information, editorial content, and consulting services to consumers, businesses, and government agencies worldwide.
Account Manager- Outdoor & Bike
Malakye.com2016 – 2017
Temporarily managed the accounts for a co-worker on leave. • Client relationship management • Managed and servicde existing accounts • Published, monitored and optimized job advertisements • Provided technical support to website users
Brand Ambassador
Malakye.com2016 – 2016
Represented and promoted the Malakye.com brand at the Agenda trade show.
Marketing and Events Specialist
Jobspring Partners2015 – 2016
Event Marketing • Create, produce, manage, promote and execute monthly Tech in Motion Events- Orange County’s largest tech meet up • Source, sell, and sign-on sponsors and event partners • Create content, manage timelines, track and report performance for event sponsors • Create and distribute post event surveys • Collect and Analyze data for trend recognition, decision making, and strategic planning • Manage and report budgets and analyze event ROI Digital & Social Media Marketing • Monitor analytical dashboards for reporting, trend recognition, decision making, and strategic planning and identifying KPI’s • Monitor, engage, curate relevant content, and manage publishing calendar for local and national social media platforms Candidate & Client Relations • Maintain and build lasting relationships with clients by inviting or involving them with monthly Tech in Motion events • Maintain and build relationships with candidates through responsive and clear communication
Visual Merchandising Contractor
Pacific Sunwear2015 – 2015
• Strategically planned and mapped store presentations within top performing stores using InDesign • Developed the Seasonal Set Execution and Mapping Training Guide • Contributing in creation of materials and visual merchandising content for national training conference
Visuals Intern
Pacific Sunwear2015 – 2015
•Prepared floor maps for flagship stores •Developed and assisted in creation of product and mannequin displays •Contributed and assisted with contents of the Visual Standards Guide •Collaborated cross functionally with several departments
Visual Merchandising Intern
Quiksilver2015 – 2015
•Executed seasonal flips at key accounts •Developed merchandising directives and CAD delivery assortment plans •Prepared and set up visuals for sales meetings, representatives showrooms, and trade shows
Corporate Retail Sales Associate
Quiksilver2014 – 2015
• Provided excellent customer service • Streamlined store appearance and visual merchandising standards
Independant consultant
Scentsy, Inc.2010 – 2014
• Owned and managed personal business • Regulated and organized stock and inventory • Developed displays, events, and marketing • Established and maintained clientele
Manager
Bonded Cleaners2009 – 2013
• Demonstrated leadership to staff • Supervised daily operations • Emphasized superior customer service • Executed daily business procedures in a timely manner to improve loss prevention • Improved and prepared scheduling to accommodate staff request
Education
Bachelor of Science, Business- Marketing
California State University-Long Beach2013 – 2015
Bachelor of Science, Business- Marketing
Interests
Industries
Activity
Recent posts, comments and shares.