Tay Fagan
Copywriter
San Diego | United States
Skills
No information
Interests
Writing
Reading
Real estate
Cheffing
In my own words
— TayI'm Tay! A strategist-turned copywriter & conceptual thinker who thrives in a collaborative creative environment. Check out my portfolio for work samples
http://www.taylorfagan.com/
Trajectory
Feb 2023 — Now
Sr. Copywriter · Freelance
Full time freelancer with expertise in:
- Brand Strategy
- Creative Concepting
- Script Writing
- Product Descriptions
- Digital Campaign Development
- CRM, Social, Web Copy, Package Copy
Mar 2021 — Feb 2023
Brand Copywriter · Health-Ade
-Lead Copywriter at Health-Ade Kombucha.
-Collaborated with Brand Managers and Designers to strategize and execute campaign creative direction and copy.
-Wrote & developed copy for web, CRM, product, POS, influencer and more!
Sep 2019 — Mar 2021
Copywriter · Wunderman Thompson
Create compelling copy across digital platforms for T-Mobile base customers.
Concept and develop social media campaigns for InterContinental Hotels.
Regularly pitch 360 campaigns for new business.
Jun 2018 — Sep 2019
Jr. Brand Strategist · Wunderman
Conducted qualitative and quantitative research to develop audience insights.
Synthesized information into compelling, creative thought-starters.
Wrote engaging briefs to inspire the creative team and helped in initial brainstorms.
Sep 2018 — Sep 2019
Jr. Copywriter · POSSIBLE
Work closely with Art Director partner to create and present digital content for clients like Xbox, Microsoft Events, The Bill & Melinda Gates Foundation, Amazon, and more.
Activity
Projects
Sucker Punch
Education history
School of Journalism & Communications
BA
