Steven Binns

• Manage all internal and external marketing efforts • Manage partnership with Subaru of America including selection and management of brand ambassadors, yearly marketing calendar, content creation, and storytelling • Collaborate with graphic designer on swag, print materials, and magazine spreads • Supervise social media accounts, blogs, and podcasts • Plan all aspects of NSP's biennial conference (400% revenue above budget) • Tell the NSP partnership story for brands including Subaru of America, Patagonia, WeatherTech, Tin Cup Whiskey, and Smith Optics to fulfill contractual obligations • Spearheaded Warren Miller Entertainment tour campaign targeted toward external recruitment and general brand awareness • Liaison for non-fiscal partners including Wasatch Backcountry Rescue, Protect Our Winters, Share Winter, and She Jumps • Oversee trade show booths including Outdoor Retailer and Subaru Winterfest • Maintain brand portal including national and regional recruitment campaigns and kits

Organized and managed all of American Cheese Society's events, while also working on day to day marketing • Successfully planned and executed all aspects of annual conference generating over $1m in revenue including management 100+ volunteers and staff • Managed social media accounts including Facebook, Instagram, and Twitter • Drafted membership emails and external press releases • Sponsorship management including Whole Foods and Kroger ($500,000) • Implemented 2013 ACS rebranding • Worked with external PR firms to promote annual conference