Stacey Record
Global Web Development Manager
Poulsbo | United States
Skills
No information
Interests
Pottery
Gardening
Photography
Landscaping
In my own words
— StaceyOver a decade of experience in DTC paired with a fondness for data-based analysis and a passion for translating analytics into customer-centric journeys have helped drive my success as a Global eCommerce Manager.
Trajectory
May 2023 — Now
Global Web Development Manager · Grundens
Aug 2022 — Mar 2023
Digital Experience Manager · Tandem
Nov 2019 — Aug 2022
Growth Marketing Manager, Digital · Town & Country Markets
• Launched online ordering, catering, rebranding, and lifestyle e-commerce site for PNW based grocer
• Built lifecycle marketing program that focuses on driving new customer acquisition, retention, and revenue growth
May 2018 — Nov 2019
Digital Marketing Manager · Far Bank Enterprises
• Developed testing strategies and campaigns that increased traffic, site conversion, demand per visitor, and user engagement
• Implemented, managed, and analyzed all digital experiences for sageflyfish.com, redington.com, rioproducts.com, and flywatertravel.com
Aug 2017 — May 2018
E-Commerce Digital Marketer, SEO & SEM Specialist · C.C. Filson
• Oversaw search verticals (SEO, Paid, Shopping, Remarketing & Display)
• Analyzed, strategized and implemented digital content on Filson.com
Nov 2009 — Jan 2018
Gear Guide, Sales Auditor, Rental & Reservations Tech · Stevens Pass Ski Resort
• Seasonal retail sales associate and gear guide
• Rental shop reservations floor lead
• Bank, till, and cash flow auditor
Apr 2015 — Aug 2017
Search Marketer · Zumiez
• Implemented, maintained, and optimized PPC programs (Search & Social)
• Exceeded ROI goals through evaluation of customer experience across multiple touch points through ad tests, analyzing data and identifying actionable trends
Aug 2013 — Apr 2015
Inventory Reconciliation Analyst · Zumiez
• Analyzed product inventories and reduced lost revenue through variance reconciliation
• Regional store ownership of inventory education, training, and support
Jun 2012 — Aug 2013
Digital Account Executive, Peer Trainer · Datasphere Technologies
• Supported local small to mid-size businesses reach and exceed digital advertising goals
• Frequently exceeded sales targets by over 125%
Activity
Education history
Central Washington University
