Sorn Sadsad
Designer/ Sales · Grament Group
Glendale, CA
In My Own Words
Innovative candidate with proven track record of success in fashion design and creative arts. Extensive experience in market trend research, sourcing, concept creation, product development and strategic line building to reach company targets. Effective knack for quickly understanding complex design projects to implement solutions efficiently. Eager to join a creative team and expand on my creativity design.
Work Experience
Designer/ Sales
Grament Group2009 – 2022
Work closely with owners & buyers on design and development for under garments, hosiery & accessories goods. Meeting with buyers & attend trade shows to connect with buyers. Maintaining the brand identity to licenses for Clarks, Rockport, Ecco, Little Tikes & Moxie Girl's.
Product development “Consultant”
Equihua2019 – 2022
Project managing work closely with the owner, from sketch to development. Lead role on taking conceptional hand sketches to create 3D goods developing domestic & overseas. Handle many aspects from photo shoots, to managing special project collaboration with other major brands.
Creative Director
Laphiny Inc2016 – 2020
A creative director with a rich and diverse history from working in a wide range from design, product development and sourcing roles, both domestically and with overseas manufacturers of different scales. Specialize in accessory leather goods and apparels. Design & develop products that reflect the brand identity and developing marketing materials to reflect life styles.
Product Designer
Stony Apparel2012 – 2018
Specialized in Fully Fashioned Sweater knits and soft goods apparels. Worked closely with both merchandiser and sales team. Design & develop sketches, techpack, and costing in development & production. Mentored and manage junior & assistant designers.Traveled oversee for shopping inspirations, sourcing & development each season. Responsible for Contributing to $175 million in annual sales.
Senior Designer
Renfro "Kbell"2010 – 2011
Worked closely with both Merchandiser and Sales team to develop line for many private labels and licenses. Mentor associate & assistant designers and assuring all projects are meeting our tight deadline. Designed women's, men's & children's hosiery. Responsible for direction of concept boards, color stories, yarn/fabric qualities each season for Kbell "Premier Label".
Freelance Clients
Design Company2003 – 2007
Additional Freelance Clients: Aeropostale (NYC)- Designer for junior's novelty sweaters by hand and Illustrator Kohl's'- Traveled to Milwaukee to developed Holiday line for Women Perry Ellis "Penguin" (NYC)- Developed Cads with technical packing for Women and Men's Betsey Johnson- Freelance Designer/Technical Designer Sears Holding- Freelance Designer for accessory and men's activewear Golden Touch- Associate Designer Junior/ Missy Sutton Creations: Active/ Sportswear
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