Shwetha Chakka Ramakrishna

Lead Product/UX Designer

2023 – Present

- Supported payment and billing center product teams by generating innovative ideas and design solutions targeting user pain points.

- Led design team in regular feedback sessions and collaborations to enhance building designs. - Collaborated with design system, content, research, engineering and analytics teams to ensure cohesive project outcomes. - Implemented iterative improvements to payment flows, resulting in increased efficiency and reduced drop-off rates. - Contributed to the development of new Enterprise applications for internal business users through collaboration with business and engineering teams.

Senior User Experience Designer

2023 – 2023

- Collaborated with product and engineering teams to create and deploy user-friendly and intuitive experiences. - Conducted comprehensive competitive analyses and communicated findings effectively to stakeholders.

User Experience Designer

2021 – 2023

Health care DME client

- Led collaborative efforts with diverse teams to align user needs and business objectives for the patient portal app. - Employed design thinking and user research methodologies to create intuitive interfaces, refining them iteratively based on feedback. - Ensured seamless implementation of designs, maintaining consistency and fostering a culture of excellence through regular reviews and staying updated on industry trends.

UI UX Designer

2020 – 2021

UI/UX Designer

2019 – 2020

Leading cross-functional teams, creating wireframes, user flows, high-fidelity mockups, conducting user research and testing, implementing WCAG guidelines for accessibility, contributing to design systems and guidelines, keeping up-to-date with industry trends and best practices, helping in the implementation of new features and improving developer efficiency by providing clear & concise design specifications.

UI UX Designer / Digital Marketing Specialist

2017 – 2019

Responsible for leading the redesign of retail e-commerce websites, developing wireframes and high-fidelity prototypes for mobile apps, collaborating with marketing teams to design and implement email marketing campaigns, contributing to design systems and guidelines, and leading redesigns on tight deadlines and budgets, resulting in increased online sales, user engagement, brand consistency, and user satisfaction.

Web Designer /UX consult/ Buyer/Digital Marketing Specialist

2015 – 2017

Designing and developing new company websites, developing and executing digital marketing strategies, collaborating with sales teams to design and implement email marketing campaigns, implementing and maintaining consistent brand identity across all digital platforms, conducting user research and testing to validate design decisions resulting in increase in website traffic, lead generation, conversions, social media engagement, brand recognition and user engagement.

Web Designer/ UX consult/ Buyer/ Digital Marketing Specialist

2014 – 2015

Leading the redesign of a website on tight deadlines and budgets, resulting in increased user satisfaction and website conversions. Also led the implementation of SEO optimization techniques, resulting in increased organic search traffic, and created and managed successful PPC campaigns resulting in a 15% increase in conversions.

UI/UX designer & Digital Media Specialist / User Centered Design

2013 – 2014

Redesign of retail clothing e-commerce websites, developing wireframes and high-fidelity prototypes for retail clothing mobile apps, providing guidance on the implementation of new features, resulting in a 95% success rate in delivering pixel-perfect experiences to customers, and contributing to the development and maintenance of design systems and guidelines for retail clothing brands, resulting in increased brand consistency and recognition.

Fashion Merchandise Intern

2013 – 2013

Freelance Photographer

2011 – 2013

Worked as freelance photographer with a strong background in kids, product, and fashion photography. I have experience in capturing high-quality images that effectively showcase the essence of the subject matter, whether it is a child's innocence, a product's features or a fashion model's style. I have a keen eye for detail and a passion for creating visually striking photographs that tell a story.

Technical Instructor

2009 – 2011

Mentoring and training a team of junior VFX artists, resulting in increased efficiency and productivity on projects, Developing and implementing a training program for new hires, resulting in a decrease in onboarding time and an increase in retention, and consistently receiving positive feedback from peers and management for technical and creative abilities.

3D Generalist, FX Artist

2008 – 2009

Created immersive 3D e-learning content for an EdTech company, showcasing expertise in design and development to enhance educational experiences.

School of

1999 – 2003

Associate of Science - AS

2012 – 2014

Skills: Visual Arts · Critical Thinking · Storyboarding · Microsoft Office · Design Thinking · UX Research · Business Insights · Visual Design · Visual Standards · Microsoft Excel · Adobe Creative Suite · Sketch App · Designs · Attention to Detail · Adobe Photoshop

Diploma

2007 – 2009

Skills: Visual Arts · Motion Graphics · After Effects · Visual Design · Responsive Web Design · Adobe Creative Suite · Product Design · Sketch App · Graphic Design · Visual Effects · Illustrator · Web Design · Designs · Mobile Web Design · Adobe Photoshop · Animation

Bachelors in Apparel Designing and Fabrication Technology

2003 – 2007

Skills: Design Thinking · Adobe Creative Suite · Product Design · Designs · Attention to Detail · Adobe Photoshop