Shwetha Chakka Ramakrishna

Senior UX/Product designer

Herndon | US

Skills

Generative AI
Artificial Intelligence (AI)
Cross-functional Collaborations
Agile Methodologies
Key Performance Indicators

View all

Interests

Music

Travelling

Learning new stuff

Industries

Fashion

Lifestyle

Tech

Yoga

Health & Fitness

Home Summary Activity Projects Work experience Education history Connections Companies

In my own words

— Shwetha

Experienced UI/UX designer with a proven track record of improving business and customer satisfaction and engagement.

Skilled in user research, wireframe creation, and digital marketing campaigns. Led redesigns resulting in the significant increases in online sales and user engagement. Strong ability to communicate and collaborate with cross-functional teams.

Trajectory

Sep 2023 — Now

Lead Product/UX Designer · UPS

- Supported payment and billing center product teams by generating innovative ideas and design solutions targeting user pain points. - Led design team in regular feedback sessions and collaborations to enhance building designs. - Collaborated with design system, content, research, engineering and analytics teams to ensure cohesive project outcomes. - Implemented iterative improvements to payment flows, resulting in increased efficiency and reduced drop-off rates. - Contributed to the development of new Enterprise applications for internal business users through collaboration with business and engineering teams.

Aug 2023 — Sep 2023

Senior User Experience Designer · Vestmark

- Collaborated with product and engineering teams to create and deploy user-friendly and intuitive experiences. - Conducted comprehensive competitive analyses and communicated findings effectively to stakeholders.

Feb 2021 — Sep 2023

User Experience Designer · Serving people Inc

Health care DME client - Led collaborative efforts with diverse teams to align user needs and business objectives for the patient portal app. - Employed design thinking and user research methodologies to create intuitive interfaces, refining them iteratively based on feedback. - Ensured seamless implementation of designs, maintaining consistency and fostering a culture of excellence through regular reviews and staying updated on industry trends.

May 2020 — Feb 2021

UI UX Designer · Verizon

Apr 2019 — May 2020

UI/UX Designer · Serving people Inc

Leading cross-functional teams, creating wireframes, user flows, high-fidelity mockups, conducting user research and testing, implementing WCAG guidelines for accessibility, contributing to design systems and guidelines, keeping up-to-date with industry trends and best practices, helping in the implementation of new features and improving developer efficiency by providing clear & concise design specifications.

Dec 2017 — Mar 2019

UI UX Designer / Digital Marketing Specialist · Psyfi Clothing

Responsible for leading the redesign of retail e-commerce websites, developing wireframes and high-fidelity prototypes for mobile apps, collaborating with marketing teams to design and implement email marketing campaigns, contributing to design systems and guidelines, and leading redesigns on tight deadlines and budgets, resulting in increased online sales, user engagement, brand consistency, and user satisfaction.

Oct 2015 — Dec 2017

Web Designer /UX consult/ Buyer/Digital Marketing Specialist · Jewelovely

Designing and developing new company websites, developing and executing digital marketing strategies, collaborating with sales teams to design and implement email marketing campaigns, implementing and maintaining consistent brand identity across all digital platforms, conducting user research and testing to validate design decisions resulting in increase in website traffic, lead generation, conversions, social media engagement, brand recognition and user engagement.

Dec 2014 — Sep 2015

Web Designer/ UX consult/ Buyer/ Digital Marketing Specialist · Yes It’s For You

Leading the redesign of a website on tight deadlines and budgets, resulting in increased user satisfaction and website conversions. Also led the implementation of SEO optimization techniques, resulting in increased organic search traffic, and created and managed successful PPC campaigns resulting in a 15% increase in conversions.

Sep 2013 — Oct 2014

UI/UX designer & Digital Media Specialist / User Centered Design · Phyllisophical

Redesign of retail clothing e-commerce websites, developing wireframes and high-fidelity prototypes for retail clothing mobile apps, providing guidance on the implementation of new features, resulting in a 95% success rate in delivering pixel-perfect experiences to customers, and contributing to the development and maintenance of design systems and guidelines for retail clothing brands, resulting in increased brand consistency and recognition.

Jul 2013 — Sep 2013

Fashion Merchandise Intern · Phyllisophical

May 2011 — Jun 2013

Freelance Photographer · Shwetha Shetty Photography

Worked as freelance photographer with a strong background in kids, product, and fashion photography. I have experience in capturing high-quality images that effectively showcase the essence of the subject matter, whether it is a child's innocence, a product's features or a fashion model's style. I have a keen eye for detail and a passion for creating visually striking photographs that tell a story.

Apr 2009 — Apr 2011

Technical Instructor · iCat

Mentoring and training a team of junior VFX artists, resulting in increased efficiency and productivity on projects, Developing and implementing a training program for new hires, resulting in a decrease in onboarding time and an increase in retention, and consistently receiving positive feedback from peers and management for technical and creative abilities.

Oct 2008 — Apr 2009

3D Generalist, FX Artist · OAKS

Created immersive 3D e-learning content for an EdTech company, showcasing expertise in design and development to enhance educational experiences.