Sheila Larsen
DESIGNER/ DEVELOPER
Seal Beach | United States
Skills
No information
Interests
Traveling
Art
Movies
In my own words
— SheilaAmbitious designer with broad experience in all aspects of design, development, merchandising, marketing, and creative management.
Experienced in US and international brand building extensively in activewear.
Trajectory
May 2013 — Now
DESIGNER/ DEVELOPER · sheLA designs
Fashion designer/ Developer who specializes in building brands and designs for companies such as: IntelliSkin, ASICS, Capezio, QUIKSILVER, NEFF, ULIV, ONeill 365, Rainbeau, Walmart Canada, SUPco, IntelliSkin, 1stRound, LadyFoot Locker, Rasa Lila, Tek Scrubs and many more.
Work Specialties: Concept, sourcing, designing, graphic print design, woven fabric design (plaids, stripes, ect.), developing, production, merchandising, catalogue set ups, marketing, *tech packing, technical design, pattern making, working with all types of PLMs, pricing, factory sourcing, working with factories, fabric development, photoshoots... the list goes on.... :)
Jan 2015 — Jan 2019
DESIGN DIRECTOR · IntelliSkin
As a Design Director at IntelliSkin™ my responsibilities range from concept, sourcing, designing, graphic print design, developing, production and merchandising... all the way to playing a role with the marketing team and sales.
Jun 2017 — Feb 2018
CREATIVE DESIGN DIRECTOR · avocado
At Avocado Apparel, I started as a Technical Design Director and soon moved to the Creative Design Director position. I had worked with seamless companies in the past, but at Avocado I was really lucky to have the chance to grow in seamless knowledge. As the Creative Design Director here were a few of my everyday responsibilities: manage a team, style concepts- final product, color stories, dye treatments, CADing/ Merchandising/ TechPacks, costing, Fittings, Photoshoots, and so on...
May 2014 — Apr 2016
FREELANCE PHOTOGRAPHER/ VIDEO · FilmGnar
I am the lead photographer for Solomon Blank Films where I can be in charge of shooting up to 300+ people at one event. Pictures include: large group photos, web banner ads, stage appearances, multiple activities, dinners and life style photos.
For the Film side, I have been main shooter, B-roll specialist and also in charge of testimonials. After events I also edit projects that vary from weddings, business, webinares, inspirational conventions, music videos, documentaries, so on and so on....
Jan 2010 — May 2012
ASSOCIATE DESIGNER · The La Jolla Group
Worked with ...Lost and Metal Mulisha while at LaJolla. As a designer I did everything from concept, design, sourcing, fitting, working with overseas factories, costing and development/ tech packing.
Activity
Education history
FIDM
AA | 2006 - 2008
