Shawn Heidgen
Owner and Head Coach · Heidgen Coaching
Eden Prairie , MNIn My Own Words
I have worked in the health and fitness industry since 2000 and specifically in cycling since 2002. During the last 13 years in cycling I have gained extensive experience and knowledge of the industry. My jobs have ranged from professional athlete, coach, product developer, event management and promotion, training and education, sales and entrepreneur. As a coach over the last 13 years, I have owned and operated a profitable indoor cycling center and job responsibilities have included membership sales, marketing, client acquisition and retention, class curriculum, continued education and staff training.
Challenging roles excite me and I take them on with the focus, drive, and grit that got me through 3 years as a professional cyclist including 2 Giros d'Italia Femminle.
Work Experience
Owner and Head Coach
Heidgen Coaching2003 – Present
Coaching philosophy: Use real world experience combined with science and technology. The ultimate combination of technique, basic training principles, mental development and collection of scientific data has resulted in success for my athletes. Every successful athlete has a strong support system. The most important aspect of coaching to me is supporting the athlete mentally and physically so that he or she can focus on the work needed to achieve his/her goals. Throughout my career, I have successfully used this philosophy and have coached many cyclists to their goals including a professional national championship. Roles and Responsibilties: -Sales, marketing, and promotion of brand to acquire and retain clients -Motivate, educate, and manage clients of all ages and abilities from noncompetitive to professional racer -Provide power based training plans, data analysis, and feedback to all clients -Organize and manage cycling camps in Italy, Spain, Bermuda, California, Illinois, Wisconsin, and Colorado
Product Development and Testing
Pactimo2008 – Present
Major influencer for the entire women’s specific custom product line Test garments, provide feedback and suggestions Be aware of and knowledgeable of current market trends, products Recommend additional product testers
Education
Interests
Industries
Activity
Recent posts, comments and shares.