SEAN WHORTON
Vice President of Sales · Cove Surf Company Inc.
San Diego Metropolitan Area, CA
In My Own Words
Twenty-five years of retail industry experience in the Buying and Selling functions including: Buyer for a large-scale national department store, two specialty action sports chains, and the world’s largest off-price retailer. My diverse selling background includes: Director of Sales for one of the largest action sports companies in the world, DC Shoes, Director of Sales and Marketing for the second largest POV Camera company in the industry, Contour, S.V.P. of Sales for a Men’s underwear company, P.S.D., Director of Sales AMR for one of the most innovative industrial design companies in the world, Incase, as Vice President of Sales for the Americas at Alpha Industries; the global leader of Military inspired fashion, Head of Global Sales and E-commerce at Sole Technology, and Currently Founder & CEO of my own Sales Consulting Company, Whorton Holdings. Throughout my extensive retail career, I have consistently conducted business with honesty, trust, reliability, and a superior work ethic. In each of my roles, I have been an integral part of the growth and success for each of the companies I have had the opportunity to work for, as well as having a proven success record in; Strategic Business Growth, Merchandising, Production and Design, Business Management, and Marketing.
Specialties: Negotiation, Growth Specialist, SMU Specialties, Customer Relationships, Multiple Retail Channel Expertise, Inventory Management and Brand Building Strategies
Work Experience
Founder and CEO
Whorton Holdings2024 – Present
At Whorton Holdings Sales Consulting, we empower businesses to reach their revenue and growth targets by transforming their sales strategies. With over two decades of industry experience, our mission is to provide actionable insights and tools that drive measurable sales performance improvements. With a commitment to client success, we offer flexible results-oriented solutions that adapt to today’s dynamic market demands
Our Services
We specialize in: • Customized Sales Strategy: We create focused sales strategies that align with your unique goals and market position, driving stronger performance. • Sales Team Building and Activations: From Independent Reps, Sales Agencies, In-House Sales teams, Global Distributors and Licensee’s, we offer a wide range of solutions and collateral to quickly make an impact • Industry and Account Channel Connections: Representation in the Outdoor, Lifestyle, Consumer Electronics, Specialty, Military, Licensing, Department store, Hook& Bullet, Photo and many more
Why Choose Us?
Our team at Whorton Holdings offers a blend of deep industry expertise, tailored solutions, and a commitment to delivering results. We understand that every business is unique, and we work closely with our clients to ensure our strategies align with their vision, enabling sustainable growth and stronger customer relationships.
Head of Sales- America’s and APAC Region
Long Weekend Brand2024 – Present
Long Weekend: https://www.longweekendbrand.com/ • Head of Sales- America’s and APAC o Oversee all Wholesale and Distribution for the following channels: Lifestyle, Specialty, Outdoor, and Boutique
Head of Sales: America's and APAC Region
Moment2024 – Present
Moment: https://www.shopmoment.com/ • Head of Sales- America’s and APAC o Oversee all Wholesale and Distribution for the following channels: Photo, Outdoor, CE, Mobile, Military and Lifestyle
Head of Sales and ECOM, Domestic and International (Thirty-two/ES/Etnies/Emercia & Altamont)
Sole Technology2018 – 2023
P&L responsibility in leading healthy, sustainable, and profitable growth in our Global Sales, Licensing and E-commerce channels. Support a team of Global Directors, Sales Mangers, Ecommerce Team, and Customer Service to deliver results.
Director of Sales for the Outdoor Channel (Under Armour, 5.11 Tactical, Braven & Real Tree)
Incipio Group2018 – 2018

