Scott Kennerly

Director of IT and Business Systems

2023 – 2025

Architected and managed comprehensive technology infrastructure supporting multi-channel e-commerce and retail operations. Lead strategic technology initiatives encompassing system integration, custom software development, and business intelligence to optimize operational efficiency across all business functions.

Systems Management & Integration:

- Designed and maintained integrated technology ecosystem including multiple Shopify storefronts, NetSuite ERP customization, 3PL and inventory management - Designed and maintained custom demand planning platform - Orchestrated seamless data flow between Amazon marketplace, internal ERP systems, and fulfillment operations - Managed digital marketing technology stack including Google Workspace, Meta and Google advertising platforms, and Gorgias customer service integration - Implemented and optimized EDI platform for automated vendor communications and logistics coordination

Custom Software Development & Automation:

- Engineered scalable solutions that reduced operational overhead and eliminated manual processes while improving data accuracy - Developed comprehensive Shopify integration handling order processing, fulfillment automation, real-time inventory synchronization, and automated payout reconciliation - Built automated Amazon invoicing and settlement system, streamlining financial operations and reducing processing time - Created sophisticated EDI automation system leveraging Orderful and FedEx APIs to handle complex vendor communications

Business Intelligence & Analytics:

- Established robust business intelligence infrastructure using DOMO platform for enterprise-wide data visualization and reporting - Implemented comprehensive analytics tracking sales performance, revenue attribution, advertising spend optimization, inventory management, and contribution margin analysis - Developed executive dashboards providing real-time visibility into key business metrics and operational performance

VP of Technology and Operations

2014 – 2023

Led comprehensive technology strategy and operations for premium direct-to-consumer athletic apparel brand, driving scalable growth through integrated systems architecture and operational excellence.

Enterprise Systems & Integration:

- Architected and maintained end-to-end ERP infrastructure supporting complete order-to-cash lifecycle - Engineered custom API integrations connecting marketing platforms, drop-ship partners, and marketplace channels - Developed proprietary demand planning and logistics management systems with real-time freight optimization - Created automated SKU management tools to streamline operations across extensive product catalog

Technology Infrastructure & Analytics:

- Managed enterprise business intelligence platform (DOMO), data warehousing architecture, and AWS cloud infrastructure - Built scalable, secure e-commerce platform (Magento) engineered for high-volume customer demand and seamless user experience - Oversaw internal IT infrastructure ensuring 99.9% uptime and robust security protocols

Supply Chain & Logistics Management:

- Directed 3PL partnerships and warehouse operations, implementing shipping optimizations that reduced costs - Managed vendor relationships, contract negotiations, and facility relocations while maintaining operational continuity - Developed automated logistics tools improving fulfillment accuracy and reducing processing time

Strategic Leadership & Financial Management:

- Presented technology roadmaps and operational metrics to board members and investor groups - Managed multi-million dollar operations and technology budget, consistently delivering projects under budget - Created centralized applications portal reducing software licensing costs while improving operational accuracy and customer service efficiency

Key Achievements: - Reduced operational overhead through automation initiatives - Improved order fulfillment accuracy and customer satisfaction metrics

Director of Technology and E-Commerce

2009 – 2014

Directed comprehensive technology strategy for specialized consumer electronics manufacturer, optimizing operational efficiency through integrated systems and custom development solutions.

Enterprise Systems & E-commerce Management:

- Administered end-to-end ERP infrastructure and maintained high-performance e-commerce platform supporting direct-to-consumer sales - Engineered seamless integrations connecting third-party logistics providers, ERP systems, and e-commerce platforms for automated order processing - Managed complete technology stack ensuring optimal performance, security, and scalability across all business operations

Custom Development & Cost Optimization:

- Developed proprietary employee portal leveraging ERP APIs to replicate core functionality, reducing software licensing costs while maintaining operational efficiency - Created automated workflows eliminating manual processes and improving data accuracy across departments - Built custom solutions tailored to unique requirements of waterproof electronics manufacturing and distribution

Infrastructure & Digital Marketing:

- Managed server infrastructure, deployment pipelines, and cybersecurity protocols ensuring 99.9% uptime and data protection - Oversaw development lifecycle from planning through production deployment, maintaining code quality and system reliability - Administered marketing automation platforms and email campaign systems driving customer engagement and retention

Key Achievements:

- Reduced ERP licensing costs through innovative API-based employee portal solution - Streamlined order fulfillment process through automated 3PL integrations - Maintained robust security posture protecting customer data and intellectual property - Enabled scalable growth through efficient technology infrastructure supporting increased transaction volume

Senior Software Engineer/Project Manager

2000 – 2009

Led cross-functional teams in designing and delivering mission-critical web applications for multiple Department of Defense branches, including Air Force, Army, Navy, and Marine Corps programs. Directed a diverse team of software engineers, technical writers, quality assurance specialists, deployment engineers, and network administrators to successfully launch multiple applications under accelerated delivery schedules.

- Oversaw full project lifecycle management, including contract development, budget administration, and stakeholder coordination across various DOD family programs. - Ensured seamless integration of technical expertise and project management disciplines to meet stringent government requirements and deadlines.

Key Responsibilities:

- Managed end-to-end development of web-based solutions for defense sector clients - Coordinated multi-disciplinary teams to deliver complex technical projects on compressed timelines - Developed contract proposals and managed project budgets and financial oversight - Facilitated communication between technical teams and military stakeholders - Ensured compliance with DOD standards and security protocols