Sarah Harris
Senior Associate, Digital Marketing Strategy · Matterkind
Long Beach, CA
In My Own Words
Highly successful retail professional experienced in buying and digital marketing within the e-commerce and brick and mortar spaces. Accomplished retail buyer with 15 years working in big box and startup environments, across multiple categories. Highly strategic, results driven digital marketer who is focused on the consumer brand experience. Certified Scrum Product Owner with the ability to manage teams, projects and budgets to ensure a seamless workflow and on-time execution of projects by creating a solidified work environment across teams. A talented leader with proven successes in strategic business modeling, budget and media planning, financial and trend forecasting, P&L management, impactful negotiations, and campaign management. A successful, results driven manager with a dynamic entrepreneurial spirit. A proactive, enthusiastic team player who consistently exhibits dedication and adaptability by acquiring new skills and completing tasks expediently. A highly-motivated self-starter with excellent written, organization, and planning skills who is committed to the customer experience.
Work Experience
Senior Associate, Digital Marketing Strategy
Matterkind2021 – 2023
Managed paid search and display annual budgets for eBay, Walmart, Dollar General, and CVS totaling $5MM+ with a focus on the client’s current and future needs while capturing consumer demand and improving CPU efficiency through optimizations, effective budgeting and media planning.
Brand Manager
Pharmapacks2021 – 2021
Developed financial business plans and marketing strategy to expand brand awareness and drive sales in the U.S market through marketplaces and DTC sales channels for $6MM natural beauty brand.
Senior Merchant
Torrid2020 – 2021
Responsible for financial planning, assortment planning, product development, and marketing strategies for the $25M multi-category “Fangirl” licensed DTR business.
Senior Buyer
Loot Crate2016 – 2019
Developed and managed monthly OTB for multiple subscription verticals with a combined annual sales revenue of $75M accounting for over 100K subscribers.
Buyer
Sport Chalet2013 – 2015
Responsible for sales volume of $11M spanning two departments and 13 categories; maximized division’s profitability with an 11% sales increase at the store level and 120% increase within e-commerce.
Associate Buyer/Event Merchanside Manager (Contract)
Alli Sports2010 – 2012
Partnered with Director of Merchandising/Planning to manage OTB and execute assortment plans for men's, women's and children's apparel and all hardgoods; ensure that sales, inventory, and gross margin goals were solidified. Managed and staffed pop-up store for the Dew Tour.
Assistant Buyer
Pacific Sunwear (PacSun)2006 – 2009
Partnered with Senior Buyer to develop seasonal line item plans, assortment plans, and allocation strategies for $300MM business (1,000 chain stores, including outlet and e-commerce).
Education
Digital Marketing / Social Media (Certificate)
University of California, Irvine2019 – 2019
Digital Marketing / Social Media (Certificate)
