Sam Snyder

Digital Marketing and Events Manager

2016 – 2018

I was the voice of Eastern Skiing. Create, implement, manage content, social channels and all marketing efforts. Design, create, and complete all marketing campaigns alongside Digital Content Coordinator. Create product and brand imagery. Create, design, and complete product photography (studio and lifestyle), key branding initiatives, graphics, mini campaigns, and shoot management. Upload and manage ski content of the brand. This content included two winter-long web series, and weekly weather videos. Alongside co-owner Chris James, run and manage the flagship events series, The Ski The East Freeride Tour. This includes all event preparation, day of duties, post event wrap-up and recaps. This is all done in coordination with event holding resorts over the winter. Create and implement company sponsor goals and events. Brand sponsors included K2 Skis, Subaru Of New England, Bern Helmets, Scarpa, and Flylow Gear.

Digital Content Coordinator / Guest Pro Host

2016 – 2016

Implement all marketing efforts in coordination with Windells Guest Athletes. Complete all social marketing campaigns via all social channels. Create and maintain social calendar. Help run and manage all athlete activities. Create and manage all session recaps via applicable ski content sites.

Events Coordinator

2014 – 2016

To assist the Events Manager at Killington/Pico Resort in accomplishing the tasks related to the planning and executing special events at Killington Resort/Pico Mountain. Primary focus included vendor and sponsor management, event planning, day of branding, set up and take down, running the event itself, managing media involved. Coordinate work crews, develop and implement logistical layouts. Coordinate with Marketing team to ensure timely delivery of event collateral. Provide superior service to our customers (internal and external) at all times.

2012 – 2015

2011 – 2012