Ryan O'Connor

Responsible for the marketing material for Men’s, Women’s, Youth, BMX, Surf, and Wake categories. This material includes photography and film direction, catalog design, visual merchandising, campaign development, copywriting, digital design, social media content, and all category touchpoints. I am responsible for these seasonal deliverables on a quarterly cycle and each season has two stages: wholesale facing sell-in and consumer facing sell-through.

Designed bi-annual catalogs, campaigns, point-of-purchase displays, microsites, digital imagery, packaging and internal presentations.

Designed quarterly catalogs, campaigns, point-of-purchase displays, microsites, digital imagery, packaging and internal presentations.

Directed multiple design teams, supplied design direction as well as cultivated ideas within the group, then pitched directions to the Creative Director and clients.

Concepted and Designed (for print, web, social media, packaging and email), packaged designs for printers and developers.

Designed for and converted designs to offset press, including making plates for printers.