In my own words
— RyanAction sports enthusiast turned Pro Cyclist.
I have several years experience with inside and outside sales positions. Most recently, I traveled the west coast and managed marketing events for Leatt. Education and brand awareness has always been a specialty on mine. I plan on continuing that in some form or another
Trajectory
Feb 2018 — Now
Sales and Customer Service · Giant Loop, LLC
-Manage all sales and service needs
-Grow partnerships with existing dealers and explore new markets on a daily basis
-Provide feedback and testing to the R&D team for new and upcoming product designs
Nov 2022 — Jul 2022
Event Coordinator · Laird Superfood
-Planned and executed marketing events and activations
Apr 2017 — Dec 2017
Marketing Event Coordinator · Leatt
-Traveling the country and living on the road in a Sprinter
-Representing Leatt at National and Local Events
-Visiting local tracks during the week and larger events on the weekend
-Work with local sales reps to grow business and educate retailers
-Designed and built Sea Otter and Interbike 2017 booths
-Educate consumers on the safety, technology, and advantage of Leatt products
-Use my experience in Moto, Mtb, and BMX to build trust in relatability with consumers
Feb 2015 — Apr 2017
Outside Sales Rep · Budweiser
-Manage territory of over 50 accounts
-Creating long term relationships with decision makers at the store level
-Responsible for selling in new products, maintaining current shelf set items, and growing distribution
-Building and maintaining impactful displays that will disrupt shopping habits
-Designing and implementing a plan to grow year-over-year sales
Jun 2014 — Sep 2014
Intern · DVO Suspension
- Assisted Marketing team with ad campaigns, social media, advertising, and managing sponsored athletes.
- Worked with the VP on growing sales with existing dealers and contacting potential new dealers.
- Gained in-depth knowledge of mountain bike suspension design, function, and manufacturing knowledge.
Aug 2013 — May 2014
Sales Rep · Atlas Neck Brace/Matrix Concepts
- Managed territories of customers using a consultative selling approach to grow the business.
- Collaborated with marketing, support, product management and account management to facilitate new programs, messages, campaigns, and offerings.
- Worked trade shows and arranged dealer events to increase business and exposure.
Sep 2012 — Aug 2013
Sales and Finance Manager · David Ellis Chrysler Jeep
- Maximized profits for the dealership by structuring automotive sales and financing.
- Increased the dealerships car sales using new forms of advertising, analytics, and in-store promotions.
- Earned a role expansion after consistent month over month sales increases.
Aug 2009 — Sep 2012
Sales and Service Manager · Cycle World
- Oversaw the design, product placement, and merchandising for a new store location.
- Opened/closed store, trained new employees, and managed customer service.
- Tracked sales and reacted through remerchandising, product placement, and sales programs.
Activity
Education history
CSUN
Bachelor of Science (B.S.) | 2012 - 2014
Los Angeles Pierce College
Associate of Science (A.S.) | 2007 - 2012
