Rileigh Mankin

• Created digital design content including e-commerce creatives, social ads, display ads, email blasts, motion graphics/animations that adhered to brand guidelines. • In collaboration with the marketing team, conceptualized, designed, and implemented a re- freshed brand identity. Assets included logo, brand guidelines, web design, and packaging. • Played an integral role in all phases of the creative development process for brand packaging from concept to implementation and production of final assets.

Research trends in fishing and the outdoor market. Concept, ideate, and design production ready all over prints. Create and update BOMs and tech packs. Collaborate closely with development on approval of lab dips, sourcing of sustainable materials, and garment fittings.

Logo design, package design, apparel design, product photography, editorial design.

Support and troubleshoot faculty and student laptops, operate the Print Center, AV systems management and troubleshooting.

Management of student use of the laser cutter, vacuum former, vinyl cuter, and 3D printers.

Design production ready artwork, mange cross-functional communication between clients, production and merchants.