Philip Lund

Day-to-day maintenance of Shopify website ensuring timely and accurate release of products in partnership with various internal departments. Used Google Analytics to assess and update design elements used, partnered with internal Front-End Developer to provide delivery. In-house designer for all printed materials, from way-finding to window displays. Worked on many collaborative projects with partners including: Nike, adidas, New Balance, ASICS, Canada Goose, Narraganset beer, and SneakerNews. Leveraged in-depth research to develop compelling back stories for brand collaborations. I worked on location, giving direction and coordination for marketing photo shoots, as well as providing some post-production assistance and editing.

Early team member of what is now the industry leader in daily fantasy sports. Worked with small creative team to develop first brand guide, print ads (ESPN, Golf Digest, Esquire), contest logos, social media/web assets, apparel, and location design for the DraftKings Fantasy Sports Zone at Gillette Stadium and the Staples Center. Out-of-home advertising campaigns including takeovers of North & South Stations (BOS), Times Square, Madison Square Garden, and Penn Station (NYC). Ensured proper guidelines were followed for partnerships with leagues, teams, and stadiums. Talent direction, editing and post-production with athletes in coordination with marketing and photography departments.