May 2022 — Now
Specialist, Growth · Lamark Media
Lamark is a leading performance marketing agency delivering data-driven, ROI-focused strategies to top-tier brands.
• Act as a trusted partner to senior sales leadership, driving the end-to-end business development process—from lead qualification to tailored proposal delivery and seamless deal closure.
• Translate complex client objectives into high-impact pitch decks and solution-driven proposals that elevate win rates and accelerate sales velocity.
• Conduct deep-dive competitive research and market intelligence to uncover buyer pain points, benchmark competitors, and craft persuasive sales enablement collateral.
• Build and optimize sales workflows in Adobe Workfront, ensuring operational clarity, transparent communication, and on-time delivery of key milestones.
• Partner cross-functionally with marketing, strategy, and creative teams to align narratives and deliver a unified brand message that drives measurable outcomes.
• Develop performance dashboards and executive-level reports that provide visibility into pipeline health, campaign impact, and strategic growth opportunities.
Sep 2019 — May 2022
Digital Marketing Account Executive - Austin, Texas & Fort Lauderdale, Florida · Harris Media LLC
Harris Media is a globally recognized digital agency known for high-impact campaigns across politics, advocacy, and public affairs.
• Led full-cycle digital strategy development for political, nonprofit, and corporate clients—crafting compelling narratives across paid media, email, web, and social platforms.
• Built and executed multi-channel content calendars, integrating automation tools and engagement strategies that scaled audiences to 1M+ followers and subscribers.
• Spearheaded fundraising campaigns, raising $90K in a single month through optimized landing pages, targeted ad creative, and high-performing email sequences.
• Managed digital ad spend exceeding $20K/month on Meta platforms, analyzing KPIs and refining campaigns for maximum ROI and conversion uplift.
• Collaborated closely with creative and analytics teams to test messaging, optimize funnels, and deliver data-backed recommendations to stakeholders.
• Strengthened client relationships through strategic consulting, transparent reporting, and continuous campaign improvement.
Oct 2017 — Aug 2019
Content Marketing Specialist - San Diego, California · Surf Diego
Surf Diego was a regional online platform serving the local surf community with lifestyle content, digital commerce, and brand collaboration.
• Designed and executed a content-driven marketing strategy that scaled organic traffic to 10K+ monthly visitors and boosted brand visibility in local surf communities.
• Launched and managed e-commerce operations through WooCommerce and Stripe, driving direct-to-consumer sales of custom photo and merchandise packages.
• Forged strategic partnerships with surf industry leaders to co-create content and increase community engagement.
• Implemented SEO best practices and growth tactics that improved search rankings, visibility, and overall brand authority.
Sep 2015 — Sep 2017
Sales Engineer - Hangzhou, China · halumm International GmbH
Halumm is a manufacturer of modular partition systems and technical building solutions for large-scale infrastructure projects.
• Supported international B2B sales by leading technical product demos, facility tours, and customized solution presentations for high-value clients.
• Strengthened post-sale client relationships through technical support, training, and service coordination—ensuring operational continuity and repeat business.
• Led strategic partner acquisition initiatives across GCC markets, establishing distributor networks and consultancy partnerships.
• Played a critical role in securing contracts for large-scale infrastructure projects including Saudi Aramco HQ and Hamad Port through consultative sales strategies.
• Worked cross-functionally with engineering and operations teams to ensure product specifications met client and project requirements.
