In my own words
— ParkerMy entire life I have been passionate.
Passion for school, passion for sport, passion for family. I have been driven to succeed because of these passions, and the best is yet to come. I have lived my entire life on two wheels and will continue down that path for as long as I can keep my balance. I thrive on the unknown and keep myself ready for anything to be thrown my way. Give me a problem and I will give you four solutions. And I always say thank you!
Trajectory
Jun 2020 — Now
Founder · Yermadog
Entrepreneurial Product Development Leader responsible for end-to-end product lifecycle management from concept ideation through market launch and commercialization. Led cross-functional teams in bringing innovative consumer products to market, achieving successful product launch and revenue generation. Utilized advanced CAD/CAM software for product design and engineering, optimizing designs for CNC manufacturing and scalable proEntrepreneurial Product Development Leader responsible for end-to-end product lifecycle management from concept ideation through market launch and commercialization. Led cross-functional teams in bringing innovative consumer products to market, achieving successful product launch and revenue generation. Utilized advanced CAD/CAM software for product design and engineering, optimizing designs for CNC manufacturing and scalable production. Developed comprehensive brand strategy and executed creative direction for brand identity, packaging design, and integrated marketing campaigns. Managed multi-channel sales operations including e-commerce platform management, wholesale partnership development, and retail distribution channels. Analyzed market trends and customer feedback to drive continuous product improvement and market expansion strategies.
Key Skills: Product Development, Project Management, CAD/CAM, Manufacturing Operations, Brand Development, E-commerce, Market Analysis, Strategic Planning
Jan 2020 — Jun 2020
General Manager · HiConsumption
Senior Operations Executive overseeing daily operations management and strategic business development for high-volume digital media company. Managed editorial teams and content creation workflows, ensuring consistent quality and deadline adherence across multiple daily publications. Led B2C e-commerce transformation initiatives including 3PL migration strategy, vendor relationship management, and supply chain optimization. Directed cross-functional project teams in new product development and go-to-market strategies for direct-to-consumer house brands. Coordinated international manufacturing partnerships and quality assurance processes to ensure product compliance and cost optimization. Implemented operational efficiency improvements resulting in streamlined workflows and enhanced team productivity.
Key Skills: Operations Management, Team Leadership, E-commerce Strategy, Vendor Management, Project Management, International Manufacturing, Process Improvement
Apr 2018 — Jan 2020
Operations Manager · HiConsumption
Operations Management Professional specializing in inventory management systems and warehouse operations optimization. Designed and implemented SKU management system utilizing SAAS platforms including inventory management software and ERP integration. Led training and development programs for warehouse teams and fulfillment operations staff, improving operational efficiency by implementing best practices and standard operating procedures. Managed cross-departmental collaboration for weekly product launches and marketing communications coordination. Optimized supply chain processes and logistics operations to support scalable business growth and customer satisfaction metrics. Analyzed operational data and KPIs to drive continuous improvement initiatives and cost reduction strategies.
Key Skills: Inventory Management, Warehouse Operations, Team Training, Process Optimization, SAAS Implementation, Cross-functional Collaboration, Data Analysis
Dec 2017 — Apr 2018
Staff Writer · HiConsumption
Content Marketing Specialist and Digital Media Professional producing high-volume content creation including product reviews, lifestyle articles, and long-form editorial content (1500-5000 words daily). Implemented SEO optimization strategies including keyword research, content optimization, and organic traffic growth initiatives. Managed affiliate marketing programs and revenue optimization through strategic link placement and conversion tracking. Conducted market research and competitive analysis to inform content strategy and audience engagement tactics. Collaborated with marketing teams on brand messaging and content calendar development to support customer acquisition and retention goals.
Key Skills: Content Creation, SEO Optimization, Digital Marketing, Affiliate Marketing, Market Research, Analytics, Brand Messaging
Jun 2016 — Aug 2017
Supply Chain and Vehicle Development Manager · Scoot Networks
Supply Chain Management Leader and Product Development Manager responsible for fleet management operations and vehicle engineering programs. Led product design and testing initiatives for fleet-specific modifications in partnership with OEM suppliers and manufacturing partners. Managed demand forecasting, procurement strategies, and inventory optimization for OEM and aftermarket parts supporting large-scale vehicle operations. Directed project management for contract manufacturing of custom electronics and PCB development, ensuring quality standards and cost targets. Implemented supply chain risk management and vendor performance monitoring to maintain operational continuity and service level agreements.
Key Skills: Supply Chain Management, Product Development, Project Management, Vendor Relations, Inventory Management, Electronics Manufacturing, Quality Assurance
Nov 2015 — Jun 2016
Field Technician · Scoot Networks
Technical Support Specialist and Field Service Technician providing maintenance, troubleshooting, and repair services for electric vehicle fleet operations. Performed preventive maintenance and diagnostic procedures on high-tech electric vehicles, ensuring optimal performance and safety compliance. Delivered customer training programs and user education on vehicle operation and mobile application interfaces, improving customer satisfaction and user adoption rates. Maintained detailed service records and technical documentation to support fleet management and performance analytics. Collaborated with engineering teams on product improvement feedback and field performance data collection.
Key Skills: Technical Support, Fleet Maintenance, Customer Training, Troubleshooting, Documentation, Performance Analytics, Customer Service
Jun 2015 — Oct 2015
Dealer Services Representative · GU Energy Labs / Advanced Food Concepts
Multi-functional Customer Service Professional responsible for end-to-end dealer relationship management and customer support operations in fast-paced, high-growth environment. Managed complex logistics coordination including inventory management, order fulfillment, and supply chain optimization to ensure on-time product delivery to retail partners and end customers. Executed sales support initiatives and marketing campaign coordination while maintaining exceptional customer service standards. Collaborated with cross-functional teams including logistics, marketing, and supply chain management to resolve customer issues and optimize operational efficiency. Adapted to rapidly changing business requirements and product launches while maintaining service level agreements and customer satisfaction metrics. Utilized multiple communication channels for customer interaction and problem resolution supporting both B2B dealer relationships and direct consumer support.
Key Skills: Customer Service, Dealer Relations, Logistics Coordination, Multi-channel Support, Cross-functional Collaboration, Problem Resolution, Adaptability
Jan 2013 — Apr 2015
Technical Manager · HERO ECOTECH LTD
Technical Operations Leader responsible for product development lifecycle management and post-sales support operations across Americas market. Led international business development through domestic and international travel for brand launches, dealer training programs, and manufacturing QC site visits. Directed product development initiatives resulting in best-selling models in American markets through market research, customer needs analysis, and competitive positioning. Managed technical support teams and established 3PL partnerships to optimize customer service delivery and logistics operations. Implemented quality management systems and performance metrics to ensure product reliability and customer satisfaction.
Key Skills: Product Development, International Business, Quality Management, Team Leadership, Market Analysis, Logistics Management, Customer Support
Feb 2010 — Jan 2013
Service Technician · HERO ECOTECH LTD
Quality Assurance Technician and Logistics Coordinator responsible for pre-delivery inspections and quality control processes for over 3,000 electric bike units. Managed inventory control systems for 1,500+ SKUs including parts management, stock optimization, and supply chain coordination. Coordinated logistics operations for inbound and outbound shipments, ensuring on-time delivery and inventory accuracy. Implemented quality assurance protocols and testing procedures to maintain product standards and customer satisfaction metrics. Maintained detailed records and performance tracking to support continuous improvement initiatives and operational efficiency.
Key Skills: Quality Assurance, Inventory Management, Logistics Coordination, Process Improvement, Data Management, Supply Chain Operations
Oct 2007 — Aug 2009
Service Technician · Trek Bicycle
Technical Service Specialist providing comprehensive bicycle maintenance and repair services across all service levels from basic repairs to complex mechanical overhauls. Performed diagnostic procedures and technical troubleshooting for various bicycle systems including suspension rebuilds, drivetrain maintenance, and custom bike fitting services. Managed customer service interactions by writing detailed service orders and providing technical consultation to ensure accurate service delivery and customer satisfaction. Delivered customer education programs by training customers in preventive maintenance techniques and basic repair procedures, improving customer retention and service value. Maintained organized service station and workflow management while handling high-volume service requests and meeting service completion deadlines. Collaborated with sales teams to provide technical expertise and product recommendations supporting customer acquisition and retention goals.
Key Skills: Technical Service, Diagnostic Procedures, Customer Education, Service Documentation, Workflow Management, Technical Consultation, Customer Retention
Sep 2003 — Apr 2007
Parts Specialist · Motoworld of El Cajon
Parts and Inventory Management Specialist responsible for technical parts identification and customer support for motorcycles, ATVs, and watercraft across multiple manufacturer lines. Utilized technical database systems including microfiche lookup systems to identify correct parts and ensure compatibility for specific vehicle models and applications. Managed inventory control including stock level monitoring, special order processing, and vendor coordination to maintain optimal inventory levels and minimize customer wait times. Provided multi-channel customer support through phone consultations and in-person technical assistance, delivering expert product knowledge and technical guidance. Coordinated order fulfillment and logistics management to ensure accurate parts delivery and complete repair solutions. Maintained detailed customer records and service documentation to support follow-up services and warranty management. Cross-trained in related repair services to provide comprehensive technical support and enhanced customer service delivery.
Key Skills: Parts Management, Technical Database Systems, Inventory Control, Multi-channel Customer Support, Order Processing, Vendor Coordination, Technical Documentation
Activity
Education history
Grossmont College
| 2006 - 2009
San Francisco State University
| 2009 - 2012
