Michael Machrone

I took on the leadership responsibilities for a production team in this consulting role, managing clients, sales, and a range of technical production challenges. CORE COMPETENCIES IN THIS ROLE Client Account Management; Vendor Management - Creative Direction for Brand, Art, and Sample creation - End-to-end clothing production management - Quality control - Budget and Project Management. CREATIVE DIRECTION Design and creative direction for printed tees, fleece, custom headwear, and knitwear for new clients. Advised clients on current trends regarding garment, print, and embroidery applications. Reviewed customer-supplied art and creation of in-house tech packs for hand-off to print vendors. Prepared headwear & knitwear tech packs for overseas vendors. MANAGEMENT Development and discovery of new client relationships. Management of complete production process from concept, and design through to production and delivery to the client. Managed production team timelines, client expectations, budgets, and costings. Conducted press checks with vendors to ensure quality and high production standards.

From humble roots to a million-dollar organization, INK FX Corp. is a masterclass in Southern Californian branded apparel production. Serving the production needs of marquee clients, I led a team of 50 employees from first concept to final delivery to client. Producing everything from tees and fleece to headwear and custom knitwear. CORE COMPETENCIES IN THIS ROLE Leadership - Brand, Art, and Creative Direction - Clothing Production Management - Print Production - Client Account Management - Project Leadership - Budget Oversight. CREATIVE DIRECTION Reviewed customer artwork and tech packs, closely monitoring color counts in deliverables. Advise clients on print processes and garment options. Liaison between customer and art department. LEADERSHIP & ACCOUNT MANAGEMENT Responsible for final sample approvals, and management of all technical and production issues on presses. Successfully maintaining project budgets and commitment deadlines. Led daily production agenda and managed the daily schedules for production and finishing departments. ADMINISTRATION & REPORTING Monitored and managed daily production rates to ensure profitability and schedule commitments. Provided clients with transparent daily and weekly WIP reports to improve production accountability and increase client trust. Responsible for 4 departments of 35+ employees, including pre-production, purchasing, production, and finishing. CLIENTELE IN-N-OUT | Red Bull | 805 Beer | Firestone Walker Brewing Co. | Travis Mathew | Von Zipper | Black Rhino Wheels | Altamont | Active Ride Shop | Mollusk Surf Shop | Big Bud Press Clothing | Reyn Spooner | Cleveland Golf | Nixon | TSW Wheels | Chocolate Skateboards | S&S Cycles | Cycle Zombies | Yoshimura R&D, among others.