Melissa Tankersley
Marketing Manager
Huntington Beach | United States
Skills
No information
Industries
Lifestyle
Outdoor
Skate
Snow
Surf
Swim
In my own words
— MelissaWith years of experience in marketing, retail, and events, along with an education in public relations and advertising, I have developed a large range of skills and knowledge.
My drive, determination, and eagerness to learn has helped me continue to be successful.
Trajectory
Sep 2021 — Now
Marketing Manager · Skechers USA
Jan 2021 — Sep 2021
Career Services Manager · The Stepping Stones Group
Feb 2019 — Jun 2020
Assistant Event Services Manager · Hyatt Regency Huntington Beach
- Manage all banquet events at the Hyatt Regency Huntington Beach Resort & Spa
- Supervise event set up, service, and maintenance in over 110,000 square feet of event space
- Ensure all events run smoothly and client needs are met and exceeded
- Responsibilities include those listed under Event Services Assistant
Jun 2017 — Feb 2019
Event Services Assistant · Hyatt Regency Huntington Beach
- Manage and complete various administrative tasks for the event services department which generates approximately $20 million in revenue per year - Distribute event orders to the necessary departments and communicate any changes
- Manage, update, and distribute event forecast calendars - Manage all scheduling requests and complete payroll for the event services team of over 80 employees
- Ensure all checks are processed correctly and make any necessary billing adjustments
- Monitor and respond to client requests on the event concierge app - Created and mange the events at Hyatt Huntington Beach Instagram page
Dec 2015 — Jun 2017
Assistant Manager · Abercrombie & Fitch
- Analyze business metrics, weekly sales trends, and inventory reports to identify top SKUs and implement strategies to achieve store sales targets
- Execute floor sets and adjust based on visual merchandising strategies, inventory levels, and business needs
- Manage replenishment procedures and stockroom processing to drive performance and productivity
- Recruit, hire, and develop associates to meet brand and customer service standards
- Understand customer shopping habits and fashion trends to train associates on product knowledge
- Use problem solving and customer service skills to create a positive shopping experience and increase customer loyalty
Jul 2015 — Dec 2015
International Marketing Coordinator · BCBG Max Azria Group
- Coordinate mass email calendars for Japan and Europe (Retail and Factory)
- Submit and track all the work order requests for marketing and advertising artwork
- Set up tracking systems for marketing campaigns and online activities
- Maintain distribution and quantity spreadsheets for all seasonal marketing material
- Prioritize and manage multiple projects simultaneously, and follow through on issues in a timely manner
- Handle all shipping and receiving of marketing materials, monitor timelines to ensure timely distribution of all materials to international offices, retail stores, and partner shops
- Aid in the execution and planning of events and assist with special projects
- Participate actively in the elaboration of strategies to support and help grow the international business
Activity
Education history
Chapman University
Bachelor Degree | 2010 - 2013




