
Maxine Lacer
Director of Design and Merchandising
San Diego | United States
Skills
No information
Interests
Yoga
Surf
Skate
Snowboard
Trajectory
Nov 2017 — Jul 2019
Director of Design and Merchandising · Hybrid Apparel
Directed and mentored full design team
Jun 2016 — Nov 2016
Senior Designer / Consultant · Bernardo Fashions
-Create Collection concept through sales samples
-Creating mood boards, concept boards and runway recaps, and Color pallets
-Select and CAD all prints and plaids
-Sketch and color all cads for presentations, and line sheets
-Create callout tech packs and BOM's and Spec sheets
-Communicate with overseas factories for sample production and initial costing
Apr 2008 — Oct 2015
Senior Designer · Tommy Hilfiger
-Designed and managed design team for all knits, active, woven's, dresses, denim, swim and outerwear
-Selected and CAD all prints, patterns, and fabrics for collection
-Collaborate with merchandising for best assortment
-Work with tech design for perfect fit
-Followed production cycle from conception to bulk delivery
May 2006 — Apr 2008
Designer · Gap Inc
-Designed all Knit, Sweater and Activewear for Big Boy collection
-Partnered with merchandising and production on creating exceptional product
-Worked with R&D on new fabric qualities
-Worked with Graphic design for surface designs
Jan 2006 — Aug 2006
Designer · DKNY- CWF (license)
-Designed all Knit, Woven, Denim and Activewear for Baby Boy collection
-Partnered with merchandising to achieve best assortment for various accounts
-Worked with R&D on new fabric and denim qualities
-Worked with Graphic design for surface designs
Jul 2004 — Jul 2006
Associate Designer · Kids Headquarters
Girls Character Licensing
Worked exclusively with Nickelodeon and Disney
All Girls products - Knit and Woven and Denim

