Marco Lares
Principal at BDL International · BDL International Consulting
Fort Lauderdale, FL
In My Own Words
➡️Strong multi-lingual sales and presentation skills. Expert in working Trade Shows on a National and International level.
➡️Portfolio of some of the world famous brands under my responsibility in previous positions: Adidas, BMW, Diesel, Ducati, Ferrari, Fred, Givenchy, Greg Norman, Lanvin, MontBlanc, Swarovski, TAG Heuer, Timberland, Tom Ford.
Work Experience
International Sales Director | International Sales Consultant | Independent Agent BDL International
BDL International Consulting2024 – Present
✅ Expert in Latam-Caribbean-Travel Retail Business Growth & Development ✅ International Sales
Business Development Manager
Carl Zeiss Vision2019 – 2024
Account Management, Relationship Building/ Interpersonal Skills, Develop New Business Opportunities.
International Sales Manager Latin America/Caribbean
Aspex Eyewear Inc.2015 – 2019
Achieved launch of BMW EYEWEAR in both Travel Retail plus local markets, increasing sales by 40% in one year. · Accomplished brand awareness surpassing and at times replacing traditional Administered social media campaigns while creating content dedicated to the promotion of BMW Eyewear. · Developed a distribution network of resellers in North, Central and South America the Caribbean, and India. eyewear brands such as Porshe Design, MontBlanc and Tag Heuer. · Administered strategic alliance with Italia Independent for the distribution of ADIDAS, plus Italia Independent Eyewear, with distributors, plus large retail chains in assigned territories.
International Sales Manager+ Duty Free /Travel Retail Manager: TOM FORD/ MontBlanc/ FERRARI
Marcolin-Italian Manufacturer2008 – 2013
Managed sales for this world class organization of all collections under licensed brands including: Timberland, Tom Ford, Tod’s, Cavalli, Montblanc, Ferrari, John Galiano, Diesel, DSquared, Swarovski, Kenneth Cole, Cover Girl, and Miss Sixty, to local market retail accounts and distributors in Latin America, plus major accounts in the Duty Free/Travel Retail industry.
